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Your landing page is a great transition point between a social media post or advertisement and a purchase. However, if visitors are landing on your page and quickly clicking away, your landing page design needs to be refreshed. You Forgot Your Marie Kondo. Your landing page design might be too cluttered. Whether it’s too many […]
Currently Offering Carry Out and Delivery There’s nothing wrong with celebrating anything (anything!) with a sweet treat. This week we offer you a neatly folded and delicious suggestion – a warm crepe at Brioche French Bakery and Café. Let’s face it, most of us aren’t exactly throwing on an apron to dive into French cooking […]
Read More… from Monday Morning Coffee With Brioche French Bakery and Café
It’s an unusual, unprecedented situation. None of us were prepared to create a plan so that our businesses could weather a situation like this. But the tools available through content marketing may help you solve some of your immediate business challenges during the current crisis, and we are here to help. Content marketing reaches audiences […]
Read More… from SJC is Here to Help: Let’s Work Through This Together
When a visitor to your website via social media or a search page arrives at your product page, they are likely to turn away without making a purchase. They simply aren’t ready. A good landing page eases the entry to your website and tells them what next step to take. Findings by Monetate show that […]
Since their introduction in the 1940s, M&Ms have been inviting consumers to enjoy the confection that “melts in your mouth, not in your hand.” While most kids have tried melting those chocolate buttons just about everywhere (heating vents, hot chocolate and, yes, hands), the brand has managed to woo one generation after another with strategies […]
Read More… from M&Ms Offers Sweet Lessons on Reaching Your Target Audience
#TeamSJC has put together a bracket that sweet dreams are made of with a candy bar bracket of 16 sweet favorites. There are so many candy bars to choose from, how can we choose just 16? After extensively researching the most popular candy bars on the market today and some excruciating debate, our team has […]
Read More… from Monday Morning Coffee and a Sweet Competition
More than any other platform, LinkedIn for businesses is the ideal setting for sharing your expertise in your industry. But while people are primarily there for professional reasons, that doesn’t mean leads are going to drop in your lap. You need a strategy that encourages clicks and engagement so that your posts are prioritized by […]
Read More… from Capturing More Clicks on LinkedIn for Businesses
Anybody can snap a selfie in seconds, and it’s all about authenticity these days, so why wouldn’t you simply take a shot on your phone for your website and social media profiles? Is there any benefit to investing in a business professional headshot? For so many of us, it’s hard to get a picture to […]
Read More… from Why You Should Invest in a Business Professional Headshot
Is your biggest competitor breathing down your neck a little too much lately? Do you look at your logo and think, “Ugh, 1997!” with a shudder? There are many good reasons for a company rebrand, and they can include things like a logo that seems lodged in the world of Friends and Seinfeld, or a […]
Read More… from Time to Shake Things Up? Pursuing a Company Rebrand
Your content creation strategy is a critical piece of your overall marketing plan. Otherwise, how do you determine when it’s okay to share a video or what topics should be addressed in your blog? It’s how you back up your decision to share a brilliant infographic, but not your employee’s video of puppies trying to […]
Read More… from Five Considerations for Your Content Creation Strategy