SJC BLOG

How Your Website Should Empower Your Marketing Strategy

You’ve got a beautiful website that showcases your brand in your color scheme, offers a nice product description for each item in your inventory and includes a great library...

The Importance of a Mobile-Friendly Marketing Strategy

Almost 80% of smartphone users have made an online purchase from their phone. During the holidays when gift buying is at its peak, nearly 40% of all eCommerce purchases...

No Matter What You Thought of The Marketing Campaign, You Were Talking About Nike

Reaching Your Target Market Like Coke and Nike Are you willing to pull a crazy stunt to launch an effective marketing campaign, like maybe sending your product up into...

B2C is Your Word of the Week

You’re surrounded with business-to-consumer (B2C) marketing, with brands all around you fighting for your attention on social media, as you browse websites and even as product placements in your...

Converting Your Audience With B2B Marketing

Key Pieces for Your Social Media Strategy The way we approach B2B marketing utilizing social media channels continues to evolve. But regardless of the rapid social media changes that...

Word of the Week: Infographic

An infographic is a great way to showcase your expertise in an attractive way. It’s easily consumed by your readers, and with its combination of graphics and text, it...