SJC BLOG

Strange Things Could Happen if You Look at Your Marketing Strategy in a New Way

If you’ve been glued to Stranger Things, it may be for reasons other than just a compelling, creepy story. You can’t stop wondering how anyone could make Winona Ryder...

SJC Things With a Little Marketing From the 80s

Picture the SJC Marketing logo in classic Stephen King-style font. Give all the marketing specialists big hair and surround them with wood-paneled walls. Place a marketing strategy in front...

B2B Marketing on the Emotional Level

B2B buyers operate in a different mindset when it comes to purchasing. They take a logical approach and rarely, if ever, make a buy on a whim. However, just...

How Your Website Should Empower Your Marketing Strategy

You’ve got a beautiful website that showcases your brand in your color scheme, offers a nice product description for each item in your inventory and includes a great library...

The Importance of a Mobile-Friendly Marketing Strategy

Almost 80% of smartphone users have made an online purchase from their phone. During the holidays when gift buying is at its peak, nearly 40% of all eCommerce purchases...

No Matter What You Thought of The Marketing Campaign, You Were Talking About Nike

Reaching Your Target Market Like Coke and Nike Are you willing to pull a crazy stunt to launch an effective marketing campaign, like maybe sending your product up into...