SJC BLOG

B2C is Your Word of the Week

You’re surrounded with business-to-consumer (B2C) marketing, with brands all around you fighting for your attention on social media, as you browse websites and even as product placements in your...

Converting Your Audience With B2B Marketing

Key Pieces for Your Social Media Strategy The way we approach B2B marketing utilizing social media channels continues to evolve. But regardless of the rapid social media changes that...

Word of the Week: Infographic

An infographic is a great way to showcase your expertise in an attractive way. It’s easily consumed by your readers, and with its combination of graphics and text, it...

Looking Ahead to Instagram Marketing for 2019

Make Quality Content Part of Your Social Media Strategy There are millions of people active on social media on a daily basis, which is why so many marketers are...

Creating a Marketing Strategy With the Biggest Trends of 2019

It’s Time to Update Your Marketing Strategy Your marketing strategy should be a balance of tried-and-true, foundational principles, executed using the latest trends. For instance, you’re always telling your...

Marketing Automation is the Star of the Show for the Word of the Week

The world hasn’t been taken over by robots. Yet. You can see where those button-laden interlopers are edging in a little too closely, like when you yell at your...

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