Marketing Musings
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You don’t have to be a household name brand to take advantage of tools and strategies that can make you a small business marketing success story. You’re probably already invested in various SEO strategies, but have you prioritized local SEO? It helps get your content in search results of users nearby, letting them know that […]
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Listen up, St. Joseph locals! One of the gems of our historic hometown—birthplace of the Pony Express and Jesse James—is the beautiful, nostalgic and iconic Krug Park. Krug Park has long served as a beloved gathering place for families, a favorite location for photographers, a spot for peaceful picnics, duck feeding and cherished memories. In […]
Read More… from Monday Morning Coffee With A Krug Park Facelift
When we think of Instagram, we often picture popular influencers, celebrities with millions of followers, meme accounts and photos from our friends. But in the past few years, Instagram has evolved into an unexpected powerhouse for B2B marketing. With over 1 billion users worldwide, chances are your target audience is already active on the platform. […]
In today’s fast-paced, hectic world, words like natural, fresh, local and organic can sometimes feel like… just words. Big brands and retailers often win because their products are cheap and extremely convenient. But maybe it’s time to slow down and reconnect with the roots of our country—and our economy. We’re talking about the good, old-fashioned […]
Read More… from Monday Morning Coffee at the Pony Express Farmer’s Market
According to Forbes, there were approximately 1.2 billion websites online as of March 2025. With an additional 175 new sites being created every minute, the digital space is more crowded and competitive than ever before. Simply having a website is no longer enough to capture attention or retain visitors. To stand out, your business website […]
Traditional marketing strategies are still essential, but there are many reasons why so many businesses make digital marketing an integral part of their investment. Most traditional marketing techniques have a solid and important focus on local consumers, but digital marketing can serve the same function while providing a global reach. While many traditional marketing techniques […]
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Pickleball is the world’s fastest-growing sport, and St. Joseph is no exception. At the heart of the local pickleball scene is a group of locals who have taken pickleball from a fun activity to a hobby—and ultimately to a lifestyle. Okay, it’s not quite that extreme. But the Pony Express Pickle Ball Club (PEPC) is […]
Read More… from Monday Morning Coffee With the Pony Express Pickleball Club
If you’re busy running a small or mid-size business, you may wonder why you should make time for a blog or a video post in an already-packed schedule. Content creation may seem like an extra, something to prioritize when you’ve got some free time (which is never happening, is it?). There are three essential reasons […]
Maybe things are going fairly well with your social media marketing, but a question has been on your mind: should you be more deliberate about balancing organic and paid social media efforts? The answer, of course, is yes, always! Here’s your guide to when each one is most advantageous to your business: Organic Social Media […]
Read More… from Social Media Marketing: Organic or Paid Social?
The Civic Arena is excited to accommodate its new residents: The St. Joseph Goats. The St. Joe Goats played their inaugural 7-1 season in Kansas City, but after reaching an agreement for a three-year contract at the Civic Arena, the Goats are making a home in St. Joe! The Goats are an arena football team, […]
Read More… from Monday Morning Coffee With the St. Joseph Goats