Marketing Musings

From visual elements to creating the right narrative, infographics can be a valuable part of a content marketing strategy.
Are You Using Infographics as a Valuable Part of Your Content Marketing Strategy?

Looking for an easy way to get marketing information out to your target audience? Don’t discount infographics. If you’ve had lackluster results with yours, consider revamping your approach. Consumers become educated on their future purchases through many platforms. Given that consumers are highly visual, utilizing infographics in your content marketing strategy can be a key […]

Read More…

Your Twitter marketing strategy should include a consideration of how tweets impact search rankings.
3 Tips For Twitter Marketing To Help Your Brand Stand Out

You might think of Twitter as being mostly a platform for brand awareness and community outreach. But there are some strategic Twitter marketing techniques that you could be using to drive conversions and growth: Think About Search: When you’re crafting a witty tweet, it may not be top-of-mind that your tweet may be the first […]

Read More…

SJC Marketing shares one of their favorite places to grab a delicious slice of pizza.
Splurge on That Monday Morning Coffee

Maybe it’s indulging in that extra scoop of ice cream or snatching up a pricey leather tote that’s been on your wish list for months. Maybe it’s a round of golf with your buddies or a full day of watching ESPN….while eating an entire case of Red Hot Tamales. National Splurge Day is coming up […]

Read More…

Hire a marketing agency so that you can focus on the core functions of your business.
Get More When You Hire a Marketing Agency

Your website loads a little slowly, the last coupon mailers you sent didn’t generate the calls it did five years ago and you aren’t sure whether you should be excited about how many likes your business has on Facebook. You would love to do everything yourself, but you’re beginning to suspect that it’s time to […]

Read More…

When you outsource your marketing, you get the benefit of a whole team of experts for a small investment.
Is Now the Time to Outsource Your Marketing?

A lot has changed in marketing in recent years. There’s been an even bigger shift to digital formats, and people no longer want to see ads as much as they want to experience your brand and build a trusted relationship. Keeping up with these changes is just one good reason why you may want to […]

Read More…

SJC Marketing shares one of their favorite places to grab a delicious slice of pizza.
Monday Morning Coffee With the St. Joseph Mustangs

America’s pastime and great family fun in St. Joseph, Missouri collided in 2009 when the St. Joseph Mustangs came to life in historic Phil Welch Stadium. The Mustangs are members of the MINK League, a summer wood bat league for college baseball players. Each summer, college baseball players from across the country converge in St. […]

Read More…

Mine your reviews to see trends in pain points and benefits, which can inform your B2B marketing strategy.
The Value of Testimonials for Your B2B Marketing

Building trust is an important part of any B2B marketing strategy in a business environment where people are looking for authenticity and expertise in the brands they choose. You may be overlooking a great resource for establishing that trust. Your reviews can be mined for insights and also fashioned into testimonials to share. A testimonial […]

Read More…

Outsourcing your marketing allows you to focus on the core strategy of your business.
We All Need Somebody To Lean On

Just hearing the soundtrack of “Lean on Me,” probably takes you to another place. Maybe you swayed to it in a crowded gym as a teenager or dedicated it on the radio to your best friend. And maybe you hear it in every movie from that era in your head because really wasn’t it? (Not […]

Read More…

Enjoy some Monday morning coffee and read about a local favorite outdoor activity spot.
Monday Morning Coffee With The Celtic Ranch & Whiskey Snug

Weston, Missouri, is a small town with tons of charm. Known for its shops, restaurants, festivals, wineries and pubs, Weston is the perfect place for a day trip. In the heart of the community is The Celtic Ranch, a shop that was inspired by a yearning and a passion for visiting Ireland. Owner Terry Kast […]

Read More…

Your digital marketing content needs to meet your audience on the platforms they spend their time on.
Establishing Your Digital Marketing Strategy

Some marketing fads tend to trend for a while and then die off, while others prove to be of value and become a part of digital marketing best practices. Keeping an eye on what brings value and what doesn’t work anymore is part of planning your strategy for boosting brand awareness. This also involves vetting […]

Read More…

We’d love to learn more about you.