Marketing Musings

Build your social media marketing strategy around developing trust with your target audience.
Making Connections With Your Social Media Marketing

You know how important it is to get content about your brand in front of your target audience, but they are getting pelted by thousands of other brands that are also putting out content in their social media marketing campaigns. And while influencers continue to gain traction, it isn’t all about popularity; consumers today are […]

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Get more eyes on your content by utilizing Facebook marketing tactics that include Facebook Stories.
Utilizing Facebook Stories to Engage Your Audience

Are you looking to get more engagement, boost sales or gain some brand awareness in your social media posts? If it’s been a minute since you updated your Facebook marketing strategy, it’s time to give Facebook Stories a try. Facebook Stories is a great tool you can use to make photo or video collections about […]

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TikTok marketing is taking off because of its fun and quick ad styles that audiences love.
5 Stats You Should Know About TikTok Marketing

If you’ve been thinking TikTok is just for teenagers, you might want to take another look. That’s because among all the makeover transformations, new dance moves and pet tricks, TikTok marketing is taking off. And you don’t want to miss out on the value it holds for your marketing. Here are five statistics you’ll want […]

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Why Do So Many Companies Use Social Media as a Part of Their Marketing?

Are you on the fence about devoting more time to social media marketing? It’s important to devote energy to the things that offer a return on your investment. If you haven’t looked into the benefits for a business to be active on social media, check out what other companies have gained with marketing through social […]

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Use video in your social media marketing and see why others are talking up its value.
Let’s Talk About Your Social Media Marketing and Instagram Reels

Each social media platform has its unique qualities but they’re all competing for your attention. Instagram, long known as the premier channel for sharing photos, announced last year that it was making a move toward video sharing. That means it’s lining up to compete with TikTok and any other platform that utilizes videos. We all […]

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Become a thought leader in your field with these LinkedIn marketing tips.
LinkedIn Marketing Tips for Better Brand Recognition

Looking for a tool to get the word out about your business? Leverage the hundreds of millions of members on LinkedIn to get the attention your company deserves. With just a few LinkedIn marketing tips, you can start building a reputation for your brand and learn more about your industry. Feel the Pulse Getting your […]

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You can gain important insights for social media marketing when you do as much listening as you do posting.
Unlock the Mysteries of Social Media Marketing Beginning With Social Listening

It was a dark and stormy night. Okay, on Facebook it’s always blue-and-white: that weather-free, lighting-controlled atmosphere. But still, sometimes it’s easy to see a storm brewing with your social media marketing. People are complaining, they’re trashing your brand and you’ve got to respond. But what if the sentiment toward your brand isn’t quite so […]

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Boost your Instagram marketing output with highly effective images.
Instagram Marketing Tips to Get More Eyes On Your Brand

Social media is hyped as a great way to connect with your target audience, but have you ever found meeting your engagement goals on Instagram to be a little more elusive than you’d hoped? Check out these Instagram marketing tips and start making some headway. The Visual Medium The main thing you have to keep […]

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Live video is a great way to reach your target audience with helpful tips and behind-the-scenes fun.
3 Ways to Connect With Your Target Audience With Live Video

Live video offers a great way to connect with your target audience. And if you’re engaging enough and pose the right questions, you might even help members of your target audience start connecting with one another. Then you’ve built a community, the gold standard for effective social media marketing. What in the world would I […]

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SJC Marketing shares one of their favorite places to grab a delicious slice of pizza.
Monday Morning Coffee Celebrates National Be Heard Day

Monday, March 7 is National Be Heard Day, a celebration of small businesses that encourages owners to get out there and make themselves known. Whether it’s posting your first social media update or making a guest appearance on a podcast, Be Heard Day offers a reminder to get yourself in front of people and talk […]

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