Marketing Musings

Use video in your social media marketing and see why others are talking up its value.
Let’s Talk About Your Social Media Marketing and Instagram Reels

Each social media platform has its unique qualities but they’re all competing for your attention. Instagram, long known as the premier channel for sharing photos, announced last year that it was making a move toward video sharing. That means it’s lining up to compete with TikTok and any other platform that utilizes videos. We all […]

Read More… from Let’s Talk About Your Social Media Marketing and Instagram Reels

Monday Morning Coffee
Monday Morning Coffee on the Sideline

The sun is out and directly in your line of vision as you drive East. You feel the familiar rumble of gravel under your tires as you turn into the parking lot amid slow, yet heavy, traffic. You park the car, pop the trunk and grab your folding chair, along with children and equipment. Children […]

Read More… from Monday Morning Coffee on the Sideline

Become a thought leader in your field with these LinkedIn marketing tips.
LinkedIn Marketing Tips for Better Brand Recognition

Looking for a tool to get the word out about your business? Leverage the hundreds of millions of members on LinkedIn to get the attention your company deserves. With just a few LinkedIn marketing tips, you can start building a reputation for your brand and learn more about your industry. Feel the Pulse Getting your […]

Read More… from LinkedIn Marketing Tips for Better Brand Recognition

Make sure your marketing metrics support your goals; vanity metrics can tank your strategy.
By the Numbers

If your vision of marketing is rooted in zany types sitting around coming up with catchy jingles or sketching logos, you’re not all wrong. And if you watched too much Mad Men, you might believe these moments are all directly fueled with scotch and bourbon. It’s not that these things aren’t happening; it’s just that […]

Read More… from By the Numbers

Learn more about businesses in St. Joe and the surrounding area by joining SJC Marketing for Monday Morning Coffee.
Monday Morning Coffee With R/Farms Distilling

Missouri has long been known for wineries and breweries, but the Show-Me State can now add distilleries to the list of handcrafted spirits that are produced in the state. A new distillery has opened north of St. Joseph, in Mound City, Missouri. R/Farms Distilling is a family-owned business that is new to distilling, but not […]

Read More… from Monday Morning Coffee With R/Farms Distilling

Cookie-Related Changes May Mean Opportunities in Your Marketing Strategy

As marketers, we tend to be an optimistic group: always about going after new opportunities, confident that growth is on the horizon. So, when Google and Apple began signaling that support for third-party cookies was waning, we realized that we had a new challenge: how would a marketing strategy look without cookies? Ultimately, optimism reigns […]

Read More… from Cookie-Related Changes May Mean Opportunities in Your Marketing Strategy

Get more out of your content marketing by documenting your strategy.
Does Your Content Marketing Strategy Focus on Audience Needs and Interests?

Consumers see a sales pitch from a mile away. They’re hit by them all too often on social media where ads are abundant. They’ve learned to spot posts that might appear to be interesting content but quickly reveal themselves as inauthentic pitches for a product or service. Content marketing strategies should work to inform the […]

Read More… from Does Your Content Marketing Strategy Focus on Audience Needs and Interests?

SJC Marketing shares one of their favorite places to grab a delicious slice of pizza.
Monday Morning Coffee With Volleys

Sand between your toes, a drink in your hand, the warm sun beaming down on you and beach volleyball games nearby. At this point, you’re probably wondering, “where is this beach and how soon can I get there!?” This setting isn’t far away, as all of this can be found at Volleys in St. Joseph. […]

Read More… from Monday Morning Coffee With Volleys

You can gain important insights for social media marketing when you do as much listening as you do posting.
Unlock the Mysteries of Social Media Marketing Beginning With Social Listening

It was a dark and stormy night. Okay, on Facebook it’s always blue-and-white: that weather-free, lighting-controlled atmosphere. But still, sometimes it’s easy to see a storm brewing with your social media marketing. People are complaining, they’re trashing your brand and you’ve got to respond. But what if the sentiment toward your brand isn’t quite so […]

Read More… from Unlock the Mysteries of Social Media Marketing Beginning With Social Listening

Professional photography is more than just equipment; it’s the expertise to capture your brand message in an image.
Why Professional Photography Is Worth It

You’re about to launch a new business or a new product line, and your budget is tight. When it’s time to choose between investing in professional photography or other startup costs, how do you decide? After all, you’ve got a smartphone in every employee’s pocket, ready to snap a few shots of your new office, […]

Read More… from Why Professional Photography Is Worth It

Previous Next
Close
Test Caption
Test Description goes like this