Marketing Musings

Your Facebook ads campaign may be struggling because your value proposition isn’t clear.
3 Reasons Why You Might Not Be Seeing a Good ROI on Your Facebook Ads Campaign

Compared to running a direct mail campaign or launching an enewsletter, a Facebook ads campaign can seem too good to be true. You just load an image, come up with some punchy copy and select your audience. It’s so easy, right? Well…not so fast. Facebook marketing has some great features that make it user-friendly, but […]

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Lil' Susie's Round Up
Lil’ Susie’s Round Up: Facebook is Continuing to Improve

Facebook continues to improve the mobile experience for users. ““Prefetching”,” or pre-loading a link’s content, will make a mobile site move 29% faster. The technique will also help Facebook match the right ads with the right people at the right time! Pretty cool, right? […]

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