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Marketing Musings

Enjoy Your Monday Morning Coffee and Let’s Talk About How Great You Are

Are you one of those people that freezes up when people give you a compliment? Maybe you find it necessary to share how little you paid for the skirt someone just admired. Instead of simply saying, “thank you,” you might start mumbling about your leave-in conditioner when someone says your hair looks nice. It’s so […]

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How a Business Photoshoot Can Turn Heads

Consumers are visually driven. For example, it’s been proven over and over in how they react to visuals in social media posts – they’re far more likely to like and/or share content that is accompanied by photographs and videos. That is one of the reasons it is important to have quality photos of your employees […]

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Monday Morning Coffee with the Noyes Home

On Saturday, August 24, hundreds of people in the St. Joseph, Mo., community will take a seat – in the name of helping children move forward from homelessness, unsafe family situations and other challenges they may face. In reality, the annual “Take a Seat” fundraiser for the Noyes Home is more about standing up than […]

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Using LinkedIn Features to Promote Lead Generation

Lead generation is one of the greatest challenges businesses face. Turning quality leads into loyal, long-time clients is the goal in many marketing campaigns, and by taking a fresh look at how you use LinkedIn, you can gain ground on this endeavor. According to LinkedIn, 94% of B2B marketers rank its site as a go-to […]

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Why Your CEO Should Care About Brand Design

It’s hard to imagine your company rolling out a new logo without consulting with the C-suite. You’d never move forward with a completely new web design without getting buy-in from the board. So, why is it that the interest in brand design sometimes doesn’t go much further? Your brand design requires consistency, from your logo […]

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Savor Your Monday Morning Coffee and Let’s Talk About Weddings

Ah, don’t you just love wedding season? You dust off your best duds, dig into your closet to find your one formal clutch purse and try to figure out which way the “C” goes in YMCA without consulting a mirror. Maybe you have to throw a shower for a blushing bride or attend a bachelor […]

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Monday Morning Coffee With Johnson County Board of Services

“All people regardless of ability have the right to a good life.” It’s a simple, but powerful statement, and it serves as part of the mission statement of Johnson County Board of Services (JCBS). The organization is a nonprofit based in Warrensburg, Missouri, that provides resource navigation for families who have a child or adult […]

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Sip Your “Perfect Fit” Monday Morning Coffee

You know it when you’ve found it. It’s dark roast, just how you like it. It’s exactly the right amount of cream. It’s the notes of caramel hinting around the edge of the taste, making you wonder if it’s possible that there’s a touch of sugar somewhere in your brew. You try to hold back, […]

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Does Your Design Capture the Essence of Who You Are?

You could talk about your brand, telling consumers about your values, your voice and even describe your color scheme (it’s cucumber salad green, not iced cucumber green). You might go hoarse trying to describe your personality and which Game of Thrones character your brand is most like. It sounds ridiculous, but it’s what a lot […]

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Monday Morning Coffee and Some 4th of July Reflections

You know it’s 4th of July in the Midwest when neighborhood front doors display patriotic wreaths and sidewalks are dotted with shiny pinwheels. There’s the distant pop of firecrackers nearly all day long, followed by the excited voices of children. For many communities, the parks are full of family picnics and you can find a […]

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