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About one-third of consumers say that user experience should be the priority in web design.
Why Your Web Design is Never Complete

The last time you updated your web design, it was probably on a list of priorities or objectives for the year. You set a budget, completed the project and checked off that to-do item with a flourish. But things have changed. In the time since you’ve done an update, web design has become inextricable from […]

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Take your photo shoot to the next level with a business professional headshot session with a pro.
The Importance of Business Professional Headshots For Your Brand’s Image

Your headshot for your business is not about vanity – it’s about putting an image to an idea so your target audience gets a better grasp on who you are as a brand. Business professional headshots say 1,000 words about your company. Everyone has a camera in their pocket these days, but that doesn’t make […]

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Is your landing page design too busy or not optimized for mobile? Make sure your landing page works for you.
5 Common Landing Page Design Mistakes

Your landing page is a great transition point between a social media post or advertisement and a purchase.  However, if visitors are landing on your page and quickly clicking away, your landing page design needs to be refreshed. You Forgot Your Marie Kondo. Your landing page design might be too cluttered. Whether it’s too many […]

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Your brand may not require a complete overhaul, but working in some graphic design trends can create new excitement.
Graphic Design Trends for 2020

Is your color scheme lacking pizzazz, your fonts looking tired and your animation falling short? It’s time to update your graphic design to stand out, and there are a few trends perfect for stirring new life into your visuals. Here are a few trends coming for 2020 to look at: Muted Colors: Rather than featuring […]

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When searching “logo design near me,” you may come across designers that want to rush you into a new logo.
Let’s Talk About Your Brand’s Logo Design

Whether you’re embarking on a new business venture, or you’re giving an existing company a new look, thinking about a new logo design is an exciting part of the process. Like Maverick is known by his aviator sunglasses, or Cindy Crawford her classic beauty mark, you know that with the right logo design, you can […]

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Take your business photoshoot to the next level and cut through the noise.
How a Business Photoshoot Can Turn Heads

Consumers are visually driven. For example, it’s been proven over and over in how they react to visuals in social media posts – they’re far more likely to like and/or share content that is accompanied by photographs and videos. That is one of the reasons it is important to have quality photos of your employees […]

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Make sure your social media ad design has quantitative goals attached to it. Likes and followers don’t equal sales.
4 Guidelines for Social Media Ad Design

You’ve decided to invest some of your marketing funds in paid social media advertising. How can you be sure that your ads will deliver a positive return on investment (ROI)? The answer is design, and the good news is that you can control many of the elements that determine just how good your ROI is […]

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Your brand design should be evident in all your posts on social media.
6 Tips for Displaying Your Definitive Brand Design on Social Media Profiles

Your brand design is more than your logo or your name; it’s the total package that includes your color palette, personality and overall feel to your brand. It’s what makes members of your target audience immediately recognize content that’s been posted by you. (If you want to know more about taking your brand to a […]

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A quality landing page design can help you convert visitors to leads.
Your Landing Page Design Can Help Turn Visitors Into Leads

The quality of your landing page says a lot about how much engagement you’re going to get from consumers. The goal for your landing page will focus on visitors coming to your site and how you can lead them to take a series of actions that lead to a conversion. Your landing page serves as […]

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The best examples of logo design are graphically simple and thematically indirect.
What Makes Great Logo Design?

Do you hear a faint fizzing sound when you see the Coca-Cola logo? Perhaps you crave coffee when you see the Starbucks mermaid. Maybe you get an urge to go for a run when you see that Nike swoosh. Or maybe not. How did these giants of logo design land on such a powerful image […]

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