Marketing Musings

Make connections on LinkedIn for businesses by joining groups in your area of expertise.
How to Grow Organic Connections on LinkedIn for Businesses

What do you do if you want to grow your engagement on LinkedIn for businesses, but you don’t have room in your budget for a lot of paid ad spend on social media? In fact, you may not be sure you could find room in your budget for a taco at the moment, so it’s […]

Read More…

LinkedIn for businesses will soon add Stories, inviting companies to share a more casual view of operations.
Stories Coming to LinkedIn for Businesses

As social media began to dominate digital marketing, B2B languished a bit until LinkedIn for businesses filled the void. Now, in another sweeping rescue, they’re customizing a common social media format to tailor it to business use. Stories will soon be a part of LinkedIn. What should you expect from Stories? Well, the feature is […]

Read More…

Capturing More Clicks on LinkedIn for Businesses More than any other platform,
Capturing More Clicks on LinkedIn for Businesses

More than any other platform, LinkedIn for businesses is the ideal setting for sharing your expertise in your industry. But while people are primarily there for professional reasons, that doesn’t mean leads are going to drop in your lap. You need a strategy that encourages clicks and engagement so that your posts are prioritized by […]

Read More…

Lil' Susie's Round-Up, April 13, 2018
Lil’ Susie’s Round-Up: What Does it Take to Make Social Media Magic?

What is the magic ingredient for success on LinkedIn? Because social media is always changing, it’s hard to predict what always works, but we have some advice for you that we know will work because we’ve tested it ourselves. We give a lot of advice on our blog and it’s always based on research and […]

Read More…

LinkedIn for business
Five Ways to Use LinkedIn for Businesses in 2018

New Features in LinkedIn Benefit Your Strategic Marketing Plan When Facebook makes a change to its features, it makes the headlines, but you may have to listen more closely to find out about updates to LinkedIn for businesses. Your guide for 2018 is here, and you’ll be happy to see your strategic marketing plan pumped […]

Read More…

LinkedIn for business
Are You Thinking About LinkedIn for Business Showcase Pages?

Key Tactics to Reach Your Target Market With Showcase Pages As your business grows, you may find it beneficial to expand your involvement in LinkedIn for business with Showcase Pages. Showcase Pages help you reach a particular segment of your target market with specific content and opportunities like promotions or the release of an important […]

Read More…

LinkedIn for business
How Can LinkedIn for Businesses Help You Reach Your Target Audience?

Push Your Marketing Strategy to New Levels With LinkedIn With more than 465 million members, how can you ignore the value of LinkedIn for businesses? You may have already invested somewhat in other popular channels like Facebook and Twitter, but now is the time to take your marketing strategy to a new level. Using LinkedIn […]

Read More…

LinkedIn for business
LinkedIn for Businesses: Are You Reaching Your Target Audience?

Tips for Expanding Your Reach You’re active on LinkedIn, but are you using it effectively to reach your target audience? New professional social media sites are popping up all the time, but LinkedIn for businesses remains a great place to connect with people in your industry. Like any technology, it’s easy to jump into using […]

Read More…

LinkedIn for Business
The 6 Steps You Need to Optimize LinkedIn For Businesses

How to Promote Your Business on LinkedIn It isn’t enough to simply include social media as a part of your content marketing plan. In order to grow your business, you need to be strategic in the combination of social media that you use, as well as the type of content you post. In using LinkedIn […]

Read More…

LinkedIn for Business
Using LinkedIn for Businesses

Integrating B2B Social Media Into Your Strategy Social media is a powerful tool when used correctly. Choosing the right channel is crucial. For B2B marketing, using LinkedIn for businesses is one of the best platforms to connect brands with potential clients. In the first quarter of 2015, LinkedIn reported that it had 364 million users, […]

Read More…

We’d love to learn more about you.