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Marketing Musings

Why Your Brand Needs Professional Photography

When it’s time to gather headshots for your “About Us” page on your website, or when you need updated photos of each of your products, you might be tempted to forego professional photography. Whether it’s your staff member with the newest smartphone or a friend who happens to have a nice camera, there are always […]

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Monday Morning Coffee and National Library Lover’s Month

If you can think of nothing better than curling up with a good book and a hot cup of coffee on a cold winter morning in February, this Monday Morning Coffee is for you! February is National Library Lover’s Month, celebrating the commitment of entire buildings to books, learning, community gatherings and more. It also […]

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Baking Bread With Monday Morning Coffee

During the pandemic, the popularity of bread baking surged. There were many recipes and photos shared but one type dominated social feeds: sourdough. Suddenly, millions of people had the time at home to wait for a starter to ferment and a good dough to rise. When you think about it (and we’re sure you do), […]

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Why Santa’s Elves Dream of Being Marketers

You might think of them when you’re longing for a new pair of shoes. You appreciate their efforts when you bite into a store-bought cookie. And if you ever had to transport an important piece of jewelry across Middle Earth, you’d be sure to have one or two along. But, by and large, the bulk […]

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Let’s Enjoy Our Coffee This Monday and Talk About GivingTuesday: A Day to Celebrate Generosity in Our Community

You may have heard of the global movement on the first Tuesday after Thanksgiving known as GivingTuesday. Individuals and corporations have a highlighted opportunity to celebrate generosity and donate to nonprofit organizations that align with their interests or passions. GivingTuesday was created in 2012 at the 92nd Street Y and its Belfer Center for Innovation […]

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The Magic of Perfect Pairings

Let’s talk about some of the classic perfect pairings of our time: Peanut Butter and Jelly: You’ve got to start with the best. The crunchy, salty taste of peanuts is perfectly complemented by the sweet grape flavor and texture of jelly. Each ingredient brings equal value to the sandwich, and ask anyone how they make […]

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The Importance of Telling Your Brand Story

There was a time when company culture was only a catchphrase, but today, job applicants are on the hunt for a company culture they want to be part of. Consumers are also looking for brands they can align with – brands that display a company culture that fits their values. If you’re looking to fill […]

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Monday Morning Coffee Gets Spooked!

You’ve made a second run for Halloween candy after you ate the first batch. You’ve already spent twice your budget on costumes and you’ve gotten into a permanent state of hyperactivity after making pumpkin spice lattes a daily habit. But too much Halloween? Not a chance! Today, Monday Morning Coffee jumps into the spooky fun […]

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Drone Videography: Why Are So Many Companies Using It?

If you’ve shopped real estate lately you’ve seen plenty of footage from a drone. Roughly 80% of agents use drones to showcase their properties, but you don’t have to be in real estate to benefit from drone videography. Hotels and resorts, gym and fitness centers, restaurants, entertainment and media – businesses of all types and […]

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Enjoy Your Monday Morning Coffee and Help Us Celebrate Our Successful Campaign for Habitat for Humanity

Grant resources for nonprofit organizations are always competitive. In the Midwest, Habitat for Humanity is among the dozens of organizations working diligently to fulfill their mission and garner support. Through community partnerships, proposals, community events, direct mail and an annual event, St. Joseph Habitat for Humanity continues to build new homes for individuals and families […]

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