Marketing Musings

Social media platforms are powerful channels through which your customer acquisition strategy can flourish.
A Customer Acquisition Strategy That Engages More Consumers

Building an effective customer acquisition strategy is a complex task, but even though there is artistry to this process, there are also proven best practices you should use when you’re developing content and a plan for your outreach. You have many options in your approach to utilizing social media platforms in your customer acquisition strategy […]

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customer acquisition
What Amazon Can Teach Us About Customer Acquisition and Retention

Strengthen Your Brand Engagement to Get and Keep Customers Maybe you’ve committed to shop local this year, or you may have decided, at least, to try to buy a few things at brick-and-mortar stores when possible. How many times have you thought to yourself, “It’s just so much easier to order from Amazon”? The reality […]

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customer acquisition strategy
Is Influencer Marketing a Part of Your Customer Acquisition Strategy?

Reach Your Target Market Through an Influencer Making influencer marketing a part of your customer acquisition strategy is a good move for reaching your target market. Many small- to mid-size companies dismiss the idea of influencer marketing because they wonder how they could possibly make contact with someone that’s influencing on the national level. It’s […]

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customer acquisition strategy
Is Geofencing a Part of Your Customer Acquisition Strategy?

Using Geofencing to Improve Customer Service and Sales Geofencing marketing may sound a little like creeping on consumers, but it is actually an incredible opportunity to elevate your small business’s customer service as well as a great tool for your customer acquisition strategy. With the right approach, you can use geofencing to deliver content to […]

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Customer Acquisition Strategies That Work While You’re Not

How to Market Your Business With Consistent Content Wouldn’t it be great to know your business was consistently being promoted by a powerful engine of messages, even when you’re not at your workstation? Customer acquisition strategies are designed to carry out that function, especially when placed effectively within your overall marketing plan. If you’re wondering […]

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Do You Need a Customer Acquisition Strategy?

Get to Know the Importance of Blogging to Find New Customers Some of you may think that blogging is just for tweens looking for a place to share their heartbreak or an outlet for stay-at-home moms to share parenting tips, natural remedies and healthy recipes. And, sure, you could say those are appropriate reasons for […]

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Are You Making These Mistakes in Your Customer Acquisition Strategies?

Customers Are First in Knowing How to Market Your Business Ask yourself today these important questions: How did I gain the new customers I landed this month? Was it deliberate or by accident? What can I do different next month?  Considering customer acquisition strategies is actually closely linked to your overall marketing plan, and knowing […]

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