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Nearly two billion active users are online each day, and many of them visit Facebook multiple times during that day. Unfortunately, your chances of reaching consumers organically through a Facebook post are slim, which is why you need to find ways to promote your content. Facebook ads is an excellent tool to help you get […]
Your branding strategy is a critical part of the customer experience. Consumers don’t want to simply purchase a product or service based on price and then move on. They want to feel like they are partnering with a company that shares their values and interests. Content Box: How do you effectively communicate your brand messaging […]
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Instagram Stories is a great way to connect with your audience, and is particularly effective for industries where visual elements make a big impact in your marketing. Not all Instagram Stories campaigns result in growth. How can you invest your time for the best and biggest impact? Balance Creativity with Structure: Instagram Stories is an […]
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It’s July, and the combination of warm weather, a relaxed schedule and longer days all fuel the good vibes of summertime. But what about your website design? Is it giving off the right kind of vibes, or is it setting a chill on the customer experience? Your website design should begin and end with the […]
Brands evolve over time. They sometimes change to meet customer needs or when the scope of business expands or retracts. Maybe you’re finding that you haven’t succeeded at differentiating yourself in the marketplace and are getting lackluster results. All of these situations could lead to discussions about a company rebranding effort. Outdated Branding Sometimes, company […]
Read More… from Have You Been Talking About Rebranding Your Company?
Downloads Case Studies Accessibility Takes Priority for Missouri Family to Family A Unified Place for the Northland: How SJC Helped the Northland Regional Chamber of Commerce Shine Online Taylor Siemens Elliot Creedy & Lyle P.C. How to Rebrand Without Losing Brand Identity Leavenworth Library MWSU Craig School of Business Different, but Nobody Knew Manufacturing a […]
It’s not just “the kids” who are on Instagram in 2021; it’s everyone. In fact, according to Statista, half of the users actively on the platform are between the ages of 25 and 44. So, with this expanded reach and the use of Facebook’s powerful targeting capabilities, there are more opportunities than ever for brands […]
Read More… from Let’s Talk About Instagram While You Enjoy Your Monday Morning Coffee
May is National Get Caught Reading Month. With all of the live video, infographics and memes flying past you on social media, sometimes it’s easy to forget the enjoyment that comes from picking up a good book. Even for a typical bookworm, the digital marketing age can act as a distraction from digging into a […]
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TikTok has grown at a fast rate over the past year, so it’s only natural that other social media platforms would dive in with similar video-based platforms. Such is the case with Instagram Reels. Brands are using Reels to engage with Instagram users on a different level. Reels users create and edit short videos on […]
Read More… from Ready to Engage With Your Audience in a New Way With Instagram Reels?
With 77% of Americans owning smartphones, the vast majority of the population has a camera in their pocket. These cameras continue to improve as manufacturers upgrade the hardware and software in each new release. Despite the fact that the image quality is good, it can’t match what professional photography can do for your brand. Professional […]
Read More… from The Impact Professional Photography Can Have For Your Brand