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Marketing Musings

Social Media Management

Should you post, snap, pin … Facebook, X, Instagram, Pinterest, LinkedIn …? And what about jumping in on the latest TikTok trend, or those filters that you can use to make yourself old? Do you need all of that to successfully run your business?  The short answer is probably not. Believe it or not, you […]

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Content Creation

Content — it’s all that marketing agencies want to talk about, and writers want to write about. Why? Because the members of your audience are content consumers and if you want to reach them with your core messages, you have to know what they want to hear and how they want to hear it. Yes, […]

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Savor Your Monday Morning Coffee and Let’s Talk About 2020

Since the inception of SJC Marketing in 2005, strategy has been the cornerstone of our values. We firmly believe that deploying a strategy and measuring results is the key to getting the best return on investment (ROI) from your marketing efforts. As we approach the year 2020 (yeah, it doesn’t feel real to us either…), […]

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Strange Things to Help Your Brand Stand Out

When Jonathan and Nancy hunker down in the Byers’ house (we’re talking Stranger Things if you didn’t know), wielding a gun and nail-studded bat, it’s hard to derive any comfort from watching them set the bear trap. It looks incredibly risky, right? Of course, they didn’t know that Steve was going to show up and […]

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Proving Your Value One Video at a Time

Video marketing comes in many forms, from testimonials to tutorials, interviews to ads. The use of video has shown to vastly improve traffic and lead generation, which is why video marketing is no longer just a piece of your overall marketing plan – it’s become a focal point of it for many organizations. According to […]

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Monday Morning Coffee With Cake House Design

You know about the St. Louis Cardinals. You’ve probably heard that St. Louisans slice their bagels like bread (doesn’t really happen). Maybe what you associate with St. Louis is toasted ravioli (that is definitely a thing). What you may not know is that St. Louis often feels more like a cluster of little towns than […]

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Monday Morning Coffee With Treats Unleashed

After countless years of your canine friends begging for human treats, the tables have been turned. Visit any of the 12 Treats Unleashed locations and you may be asking Fido if you can please, please have a bite. You may think this is an exaggeration, but step into the cinnamon-scented store, with its showcase table […]

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Monday Morning Coffee with the Noyes Home

On Saturday, August 24, hundreds of people in the St. Joseph, Mo., community will take a seat – in the name of helping children move forward from homelessness, unsafe family situations and other challenges they may face. In reality, the annual “Take a Seat” fundraiser for the Noyes Home is more about standing up than […]

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Monday Morning Coffee With The Axe Factor

You don’t have to wear a flannel shirt or have a beard like a lumberjack to perfect your axe throwing skills. But if you want to try your hand at flinging an axe you will soon get your chance in St. Joseph, Missouri when this popular form of entertainment comes to town. The Axe Factor […]

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