Marketing Musings

Your B2B web design should be quick-loading, optimized for mobile and reflect your brand messaging.
5 Stats You Need to Know About B2B Web Design

Your website is so much more than a place to showcase your products, publish your blog and introduce your team. If you aren’t using B2B web design to create a marketing hub for your brand, you’re missing opportunities to effortlessly and seamlessly convert visitors into leads. If it’s been at least three years since you’ve […]

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Email marketing and social media are platforms that both can be valuable to your marketing strategy but the power of email marketing is often overlooked.
3 Unique Benefits of Email Marketing

Social media has been the rage for the better part of the last decade, with marketers closely following trends and data to determine the right frequency, timing and audience to grow their brand presence. But can social media ever replace the power of email marketing? While both are digital formats, there are distinct benefits that […]

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SJC Marketing shares one of their favorite places to grab a delicious slice of pizza.
Monday Morning Coffee With New Team Member Justin Grubb

We are always quite elated when #TeamSJC grows and adds new faces … and this is a face we have seen before! Help us welcome back the ultimate “entertainer,” Justin Grubb! Justin graduated from Missouri Western State University in 2018 with a degree in marketing, and again in 2020 with a master’s degree in sport […]

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Want to capture those leads? You need an SEO strategy built to drive traffic.
Increasing Brand Awareness With Smart SEO Strategies

For companies of all sizes, figuring out how to increase brand awareness through search engine optimization (SEO) represents a way to edge out the competition, sustain online relevance and gain market share. On every Google search results page, there are top spots for brands to fight over, with all of them elbowing one another on […]

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Video marketing is simple to implement, especially when you have a few easy guidelines for each type of video.
Your How-To Guide for 5 of the Best Techniques in Video Marketing

Maybe you cringe every time you hear a recording of your voice, or the pressure of getting the setting just right is a bit stressful. But whatever your reasons for not jumping in on video marketing, this guide is all you need to get moving on five of the best formats. Video is popping in […]

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Enjoy some Monday morning coffee and read about a local favorite outdoor activity spot.
Pitching and Catching With Monday Morning Coffee

Would you say your marketing strategy is more focused on pitching or catching? Grab a cup of coffee and your favorite donut, scone or muffin and let’s talk about baseball as a metaphor for marketing. Or, you know, since it’s baseball talk, feel free to grab a beer and a brat and even your foam […]

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LinkedIn marketing is best when your content sharing comes with a few thoughts from you.
Are You Seeing the Results You Want With LinkedIn Marketing?

LinkedIn is a great way to get the word out about your brand, and it can help you establish yourself as a recognized expert in your industry. How do you get there? Here are six ways to help you get the most out of your LinkedIn marketing: Post at the Right Frequency: Like any kind […]

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Don’t expect major growth from your marketing strategy if you keep simply maintaining the status quo.
Break Out of Your Cocoon: Marketing Strategies for Growth

The cocoon is a safe place, with everything necessary for survival tucked neatly inside. But nobody ever waxes poetic about the beauty of cocoons. It’s the butterfly that is the metaphor for beauty, for potential, for growth. Is your marketing strategy stuck in the cocoon stage? Are you always thinking about someday, but never taking […]

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Enjoy some Monday morning coffee and read about a local favorite outdoor activity spot.
Monday Morning Coffee With Our New Team Member Grace Thompson

At SJC Marketing, we are always excited to experience and celebrate growth, especially when that growth includes welcoming new team members. Help us welcome our newest Web Developer, Grace Thompson! Grace graduated from Missouri Western State University with a degree in Business Administration and Marketing with a minor in Painting. Grace first came to SJC Marketing […]

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Your video marketing should include a plan for SEO and some fresh ideas like the ones listed here.
Let’s Talk About Video Marketing For Lead Generation

In a 2020 survey, 86% of consumers said they would like to see more videos from the brands they like. Video is certainly maintaining the interest of audiences, but it may not be enough to simply put a video up on social media every now and then. Your video marketing requires a more targeted strategy. […]

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