Marketing Musings
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This Monday morning you might find yourself dragging from the food coma you put yourself into as a result of eating all the delicious Thanksgiving food and goodies this past weekend. Even worse, you might have looked at the calendar in a panic and noticed that you are less than a month away from Christmas […]
Read More… from Enjoy Your Monday Morning Coffee and Let’s Be Real For a Minute
It’s one thing to have a place where you love to work. It’s even better when that workplace is surrounded by neighbors, friends, business partners and clients that make your work fun and exciting. This Thanksgiving, we celebrate the blessing that comes when great people are the best part of your job! […]
When you’re planning a web design or a web redesign, the process can quickly get bogged down in the details. From load speeds and landing pages to fonts and white space, there are a lot of design decisions to be made. But by focusing on a few guiding principles, a lot of the details will […]
Baseball has long been talked about as America’s favorite pastime and most youngsters have played the game at some point in their childhood. Some of those aspire to play beyond recreational leagues. Getting better at their craft takes a commitment to hard work and sometimes special coaching. That’s where Marek Baseball Academy comes in. St. […]
Read More… from Monday Morning Coffee With Marek Baseball Academy
There’s something special about your company. You’ve got decades of experience, a product or service that meets consumer needs and you have a team with deep and broad expertise. LinkedIn marketing provides the perfect venue for sharing this aspect of your company with the public. While you can certainly work on sharing your expertise on […]
Read More… from How to Use LinkedIn Marketing to Build Your Reputation as an Industry Expert
To say the business landscape has changed since early 2020 would be an understatement. COVID-19 has left an indelible imprint on consumerism, which has businesses rethinking their strategies for catering to customer needs. Marketing models have had to evolve for businesses to stay alive. A few months into the pandemic and resulting lockdowns, Internet usage […]
Read More… from Changes Over the Past Year Means Marketing Has Evolved
If you prefer your coffee from a drive-thru, this week’s celebration is for you. Tuesday, November 16 is National Fast Food Day. Your celebration starts here. Not only can you commemorate the wealth of burgers, tacos, chicken and pizza available on demand, this year is special: it’s the 100-year anniversary of what was likely the […]
Read More… from Monday Morning Coffee on Demand: It’s National Fast Food Day November 16th
You hear a lot of content marketing information divided between B2C and B2B, as if in one type of marketing you were selling to humans and the other was some kind of automated, decision-making machine that was operated by an algorithm. Whether you’re selling to consumers or other businesses, you’re always selling to another person. […]
Read More… from Are You Connecting Through Your Content Marketing?
Telling a story is one of the most compelling ways to convey information, and case studies are one of the best methods to tell your potential customers a story about the value your brand can bring. They may identify with the company’s specific issue or they may pick up on what some of your company […]
Read More… from 4 Tips for Effectively Using Case Studies in Your Marketing Strategy
Don’t you love it when you see a t-shirt graphic and you understand exactly what the reference is? You might be into it too, or that may just be another weird quirk of one member of our SJC team, who shall remain nameless. It’s especially fun when those references are tied to local and pop […]