Marketing Musings
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Your Design Is More Than Just Your Logo When you think of design as it relates to your marketing strategy, you might say, “Sure, we have a logo.” And it’s probably a great one. Yet, everybody has a logo. With so many brands extending their design efforts far beyond their logos, a stellar logo isn’t […]
Read More… from 5 Reasons Your Marketing Strategy Is Only as Good as Your Design
When it comes to managing your brand on social media, it’s a lot of fun until someone calls out your brand with a complaint. In what has become a global audience, you might be faced with a sneer or a knock on your brand that feels a bit unfair. While you should always address a […]
Read More… from Monday Morning Coffee and a Little Fun on April Fools’ Day
Let Us Do Your Website Updates So You Can Focus on Your Business […]
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These Tips Can Help You Improve the Experience Consumers Have on Your Website Your website is the hub of your marketing strategy, and great user experience has a lot of influence over whether your website is effective. Visitors to your website will spend only 2.6 seconds scanning your website before landing on a particular section and focusing there. […]
Read More… from How Would the User Experience on Your Website Rate?
Content Is King, and That Includes User Content Does your target audience perceive your brand and the content about your brand as being authentic? That can depend, at least in part, on the content you’re putting in front of them. For most brands, digital marketing efforts will determine the quality of that content. There is […]
Read More… from Digital Marketing for Improving Brand Authenticity
Take These Steps and Gain Powerful Lead Generation Abilities Given the amount of online research consumers do before they make a purchase, your website design is key to business growth. While consumers might see something about your brand through social media, their biggest first impression of you is through your website. What can you do […]
If you haven’t stopped by a Longboards, get ready to say “Aloha” to some of the most delicious food you’ve ever had! Longboards Wraps and Bowls started about 15 years ago with locations in Gladstone, Missouri, and Liberty, Missouri, but have now expanded to other areas including Lee’s Summit, Missouri, and St. Joseph, Missouri. They […]
Read More… from Monday Morning Coffee With Longboards Wraps and Bowls
Your Website is Just One Cog in Your Brand Strategy […]
Read More… from How a Good Website Maximizes the Impact of Your Brand Strategy
Sharing With Your Instagram Audience Through Video Marketing Instagram has a lot to offer, and if you’re only using a small percentage of the tools on it, you’re missing out on an opportunity to improve your outreach. If you want to see engagement grow among your target audience, focus your next Instagram campaign around “Stories” […]
Read More… from Let’s Talk About Using Videos in Your Instagram Campaigns
Developing a Strong Email Marketing Strategy in 2019 If you’ve been in the marketing game long enough, you know that there was a time when it was common practice to send an email to pretty much everybody you could get an email for. That might be called “spamming” today. Email marketing is still important — […]
Read More… from Are You Seeing Good Results From Your Email Marketing Campaigns?