Marketing Musings

Access new features in your profile for LinkedIn marketing to make the most of images and posts.
Do You Know About These LinkedIn Marketing Updates?

New Tools in Social Media Marketing to Make the Most of Your Profile It can sometimes feel like social media marketing trends are flying by so fast that it’s hard to know where to invest your time. If it’s been a while since you’ve updated your LinkedIn profile, that’s definitely a good place to start. […]

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Your LinkedIn campaign efforts could get a boost with these tips.
Is it Time to Make Changes to Your LinkedIn Campaign?

Boost Your B2B Marketing With These LinkedIn Tips LinkedIn can be a powerful platform for B2B marketing, but it is important to consistently re-evaluate how it is working for your company and make changes to your strategy as needed. If you are looking to boost your LinkedIn campaign results consider these key tips: 1. Sponsored […]

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Lil' Susie's Round-Up, April 13, 2018
Lil’ Susie’s Round-Up: What Does it Take to Make Social Media Magic?

What is the magic ingredient for success on LinkedIn? Because social media is always changing, it’s hard to predict what always works, but we have some advice for you that we know will work because we’ve tested it ourselves. We give a lot of advice on our blog and it’s always based on research and […]

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LinkedIn for business
Five Ways to Use LinkedIn for Businesses in 2018

New Features in LinkedIn Benefit Your Strategic Marketing Plan When Facebook makes a change to its features, it makes the headlines, but you may have to listen more closely to find out about updates to LinkedIn for businesses. Your guide for 2018 is here, and you’ll be happy to see your strategic marketing plan pumped […]

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LinkedIn for Businesses
Making Connections on LinkedIn For Businesses

Use a LinkedIn Portfolio to Identify Points of Commonality Using LinkedIn for businesses, or any social media platform, can feel a bit like a popularity contest from your school days. You need people to like you in order for your company to flourish online and sometimes it can be hard to strike the right balance […]

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LinkedIn marketing
3 Important Keys to a Successful LinkedIn Marketing Campaign

Timing Target Marketing to Your Audience If you’re in B2B marketing, LinkedIn can play an important role in your marketing strategy. While some design-oriented companies may benefit from a focus on Instagram, including LinkedIn marketing is always a good choice for companies in the B2B arena. Using LinkedIn to publish content is a good marketing […]

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LinkedIn for business
Are You Thinking About LinkedIn for Business Showcase Pages?

Key Tactics to Reach Your Target Market With Showcase Pages As your business grows, you may find it beneficial to expand your involvement in LinkedIn for business with Showcase Pages. Showcase Pages help you reach a particular segment of your target market with specific content and opportunities like promotions or the release of an important […]

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Lil' Susie's Round Up, July 7, 2017
Lil’ Susie’s Round Up: Here’s How You Can Earn a Gold Medal in the LinkedIn Race

Due to recent changes and updates to the LinkedIn platform there are some easy ways you can optimize your reach and increase your chances of making great connections. To get ready for a great LinkedIn race, here’s how to make sure your profile is in tip-top shape: Create Content: Because a long-form post is searchable […]

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Lil’ Susie’s Round-Up: Your Profile is Getting the Spotlight Treatment!

LinkedIn is now making your profile more visible for better connections! Here’s what you need to know: Since your profile is more visible than ever, make it shine! Update projects, awards and endorsements so that everyone can see how impressive you are! Microsoft owns LinkedIn as of 2016 so that means two huge business platforms […]

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LinnkedIn marketing
Making the Most of LinkedIn Marketing

How You Set up Your LinkedIn Profile Has a Big Impact on Your B2B Marketing If you’re a B2B business, it is important that LinkedIn marketing is a part of your overall strategy. It is a place to get the word out about your unique brand message and make connections with your target audience in […]

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