Marketing Musings
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At SJC Marketing, we are always excited to experience and celebrate growth, especially when that growth includes welcoming new team members. Help us welcome our newest account manager, Jordan Shadwick! Jordan graduated from Missouri Western State University (Go Griffs!), with a degree in communications with an emphasis in public relations. She has used her tremendous […]
Read More… from Monday Morning Coffee With the Newest Addition to SJC
Is your color scheme lacking pizzazz, your fonts looking tired and your animation falling short? It’s time to update your graphic design to stand out, and there are a few trends perfect for stirring new life into your visuals. Here are a few trends coming for 2020 to look at: Muted Colors: Rather than featuring […]
The new year is on the horizon (okay, it’s breathing down the collar of your shirt), and it’s a good time to be reviewing your marketing strategy and implementing a few updates for a big impact. Not sure where to start? Here are a few areas that will be key in 2020 to get your […]
Aluminum Christmas trees. Polaroid photos. Homemade ornaments. Old-school cookie cutters. Classic holiday hits. Throwback and retro styles are back with a flair across movies, fashion and food; and as marketers, we’re enjoying this trend across the brands we work with, too. But there’s nothing quite like Christmas nostalgia. Even as we usher in some new […]
Read More… from Monday Morning Coffee and Some Christmas Nostalgia
Instagram Stories are great for brands who live in the visual. The photographers, the fashion designers and the tourism industry. It’s the perfect tool for B2C marketing, where consumers are looking to be dazzled by textures, colors and luxury. What about you, the typical B2B marketer? Are your days destined to be languished in the […]
You’ve heard that you need a marketing strategy, but you aren’t sure where to start. You might wonder how you’ll even know if it’s successful. If you see business growth, how will you know whether that happened because you started posting on Instagram, or if it’s from the direct mail campaign you do every year? […]
Read More… from How a Successful Marketing Strategy Takes Shape
If you want to get your child guitar lessons for Christmas, if your daughter needs to rent a flute for her band class or if you need a bottle of slide oil for your trombone and you live in the St. Louis area, you go to Nottelmann Music Company. There are few music students in […]
Read More… from A Musical Monday Morning Coffee With Nottelmann Music Company
Custom web design: out of the question, right? Your small business could never afford that, and for what you need to do, a website template will serve your needs. It’s not even something you’re willing to consider. Unless …what if you found out that a custom web design might be a better investment in the […]
Read More… from What Smart Companies Know About Custom Web Design
Your marketing team probably isn’t hanging around the water cooler much these days, nor are they exchanging YouTube videos in the breakroom. For savvy marketers, that last quarter of the year is a busy time spent deep in analytics and budgets to create the marketing strategy for the following year. If you just got that […]
Read More… from Marketing Strategy 2020: Why the Best Marketers are Nowhere to be Seen
St. Joseph, Missouri, in its early days, was a bustling outpost selling goods to travelers as they headed west. At one point, the city was the leading wholesale center for the building of the new frontier. Those times have come and gone, and shopping is done more and more online but for those who still […]