Marketing Musings
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Instagram Stories are great for brands who live in the visual. The photographers, the fashion designers and the tourism industry. It’s the perfect tool for B2C marketing, where consumers are looking to be dazzled by textures, colors and luxury. What about you, the typical B2B marketer? Are your days destined to be languished in the […]
You’ve heard that you need a marketing strategy, but you aren’t sure where to start. You might wonder how you’ll even know if it’s successful. If you see business growth, how will you know whether that happened because you started posting on Instagram, or if it’s from the direct mail campaign you do every year? […]
Read More… from How a Successful Marketing Strategy Takes Shape
If you want to get your child guitar lessons for Christmas, if your daughter needs to rent a flute for her band class or if you need a bottle of slide oil for your trombone and you live in the St. Louis area, you go to Nottelmann Music Company. There are few music students in […]
Read More… from A Musical Monday Morning Coffee With Nottelmann Music Company
Custom web design: out of the question, right? Your small business could never afford that, and for what you need to do, a website template will serve your needs. It’s not even something you’re willing to consider. Unless …what if you found out that a custom web design might be a better investment in the […]
Read More… from What Smart Companies Know About Custom Web Design
Your marketing team probably isn’t hanging around the water cooler much these days, nor are they exchanging YouTube videos in the breakroom. For savvy marketers, that last quarter of the year is a busy time spent deep in analytics and budgets to create the marketing strategy for the following year. If you just got that […]
Read More… from Marketing Strategy 2020: Why the Best Marketers are Nowhere to be Seen
St. Joseph, Missouri, in its early days, was a bustling outpost selling goods to travelers as they headed west. At one point, the city was the leading wholesale center for the building of the new frontier. Those times have come and gone, and shopping is done more and more online but for those who still […]
There’s no question that digital marketing in Kansas City is on the rise (well of course it’s on the rise everywhere). Social media, email newsletters and interactive websites are just the surface of the strategic tools available to businesses wanting to connect online. You have the ability to engage target audiences in nearly endless ways […]
Read More… from Is Your Digital Marketing Strategy Missing Its Partner?
You wear the same sparkly sweater to your office holiday party, year after year. You always order the chicken fettucine alfredo at the same restaurant, because why mess with what works? You participate in the Turkey Trot 5k on the Friday after Thanksgiving, shoving away suggestions that you should try a longer run. Even at […]
Read More… from 2020: The Year Your Marketing Strategy Breaks Through
While your holiday schedule is quickly filling up, be sure you make room this weekend for a musical experience that is for every BUDDY! Treat yourself to a performance of Robidoux Resident Theatre’s Elf: The Musical at the Historic Missouri Theatre from Friday, December 6, through Sunday, December 8. Who doesn’t love this classic movie? […]
Read More… from Monday Morning Coffee With a Holiday Show That Is Sparklejollytwinklejingley
Whether you’re embarking on a new business venture, or you’re giving an existing company a new look, thinking about a new logo design is an exciting part of the process. Like Maverick is known by his aviator sunglasses, or Cindy Crawford her classic beauty mark, you know that with the right logo design, you can […]