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If you’ve spent any time with a church youth group, on a school playground or around a summer camp, there’s a pretty good chance you’ve spotted the game 9 Square in the Air. Grab a lid for your Monday Morning Coffee, because this week, it may get bumped a bit. We’re getting a glimpse into […]
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Creating captivating visuals has always been a great way to entice consumers. Additionally, with technology constantly evolving, there are more options available for creating better visuals than ever. Drone photography is one of the newest avenues for creating more successful marketing content – but is it an option for your company? While the military has […]
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You can see the panic. You don’t even have to look closely. It’s in their eyes, it’s in the fidgety twitch they get when they’re in a conversation too long or in the sleep-deprived way they clutch their coffee cup as if it’s a survival technique. That’s right, it’s holiday shopping season. If you felt […]

Black Friday might be over, but the holiday shopping season is in full swing. This year, we hope you’ll make plans to shop our many local businesses here in St. Joseph. As you sip on your peppermint mocha this morning, let’s look at the impact shopping local can have on our community and why we […]
Read More… from Monday Morning Coffee and the Impact of Shopping Local

The Content Marketing Institute just released its 2022 Content Marketing and Visual Storytelling Survey, and there’s clear information about the future of video content and its role in your marketing strategy: 73% of marketers say video is growing in importance. But 88% say they aren’t using video to its full potential. So, what’s needed? According […]
Read More… from 3 Formats to Include in a Solid Video Marketing Strategy

If you’ve never implemented content marketing as a strategic technique in your business, there are a few good reasons you should invest in it: Brand Awareness: Regularly publishing valuable content helps your brand name become more known Building a Reputation: As you gain a voice in your industry, buyers will begin to think of your […]
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You’ve polished off that last leftover turkey sandwich. You’ve waited in line at 6 a.m. to get the good deals on Black Friday, and today you’re geared up to finish some of your list with a few good Cyber Monday steals. Keep your stamina up, because you’ve got one more day to celebrate: Giving Tuesday. […]
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With 2022 quickly nearing the end, it’s time to look forward to 2023 and the potential social media marketing trends that could impact organizations that want to up their engagement with consumers. Clearly, social media giants like Facebook and Instagram, also owned by Facebook, will continue to be players in social media marketing strategies across […]
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A dedicated videographer? Better equipment? Nope. The thing that companies wish they had most is a solid video marketing strategy. That’s one of the major findings of the 2022 Video & Visual Storytelling Survey conducted by the Content Marketing Institute. The survey revealed that only 12% of respondents believe their team is making the most […]

Bargain hunters everywhere will be up early the Friday after Thanksgiving. Are you one of the many who will head out before the sun comes up to grab some great deals? Whether you love Black Friday or try to avoid it, it’s fun to know how this shopping holiday came about. Many believe it’s called […]
Read More… from Enjoy Your Monday Morning Coffee While We Talk About Black Friday