Marketing Musings
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It is no question that pizza is one of the most beloved foods here in St. Joe. So, in an attempt to appeal to your taste buds, we chose to write this week about a local pizzeria and pub. Located at 809 Francis Street in downtown Saint Joseph, Geneo’s Pizza and Pub is a local […]

Video marketing has become so integrated with the online experience that when you are planning your strategy, you may not know where to start. For instance, TikTok has pushed so many videos to short formats that you may be wondering if that’s the only route to go. And you may have heard that captions are […]
Read More… from 6 Stats You Need Before You Plan Your Video Marketing Strategy

It can be fun to think about a rebrand: fresh colors, a new logo and a lot of excitement around sharing the news. Jumping into a rebrand process without fully thinking through it is a lot like having a wedding because you want a wedding, but you didn’t realize you were also getting a marriage. […]

A picture is worth a thousand words, and an emoji is worth at least as many explanatory texts. This week, sip your Monday Morning Coffee while celebrating World Emoji Day, which is today! A few fun facts about emojis: Every day, Facebook Messenger users send 900 million text-free emoji messages, The most popular emoji? It’s […]
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Approximately 92% of companies in the U.S. use social media marketing to their advantage. With billions of active daily users across platforms such as Facebook, Instagram, LinkedIn, Twitter and TikTok, social media can play a key part in your marketing strategy. But to see a return on your investment in social media marketing, you have […]
Read More… from Increase Engagement With Your Social Media Marketing

If you watch the headlines, the messages about the economy can twist you in knots. The daily speculation about the signs of a looming recession or the likelihood that one is already in progress may have you wondering: how does this impact my plans for content marketing? People tend to do one of a few […]
Read More… from How to Use Content Marketing to Weather a Recession

When you want the full convenience of a national chain but the personalized customer service of a hometown shop, you choose Pet Supplies Plus. This week, pour a cup of coffee, snuggle up with your cat or dog and read about a place where animal lovers gather. The shop, located on Telegraph Road about 15 […]
Read More… from Monday Morning Coffee With Pet Supplies Plus

ChatGPT is all the rage. Its release in November 2022 pushed the conversation about artificial intelligence into new realms, generating equal parts of fear and promise. But for your digital marketing efforts, is ChatGPT capable of creating content that will help your target audience? If you’re trying to impart humor in some of your content, […]

It’s hot, muggy and you’re sticky with sweat and bug spray. Your stomach is expressing its disapproval of today’s diet of hot dogs and chips and you’re pretty sure you’re going to oversleep for work tomorrow. But there’s no way you’d miss the 4th of July fireworks display. You might not have heard that a […]
Read More… from Fireworks and Marketing: Creating a Display Worth Watching

What’s better than getting ice cream on a toasty summer day? Getting ice cream on a toasty summer day from a place that looks like a big ice cream cone. If you haven’t seen this favorite local ice cream establishment, Kris and Kates is located at 2330 N 36th Street, or just drive down the […]
Read More… from Monday Morning Coffee With Kris and Kates Ice Cream