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Marketing Musings

Video marketing speaks to consumers’ preference for visual learning, but also encourages brand loyalty.
Capture Attention and Create Brand Fans With Video Marketing

Do you ever worry that your content is failing to make a connection with your audience? Companies small and large struggle with this, as content marketing that relates to the target audience can be difficult to nail down. One aspect that can’t be stressed enough is the value of visuals. Video marketing is making waves […]

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Take a tour through the eras of marketing with SJC.
An Eras Tour of Our Own: The Eras of Marketing

The frenzied buzz around Taylor Swift’s Eras Tour is drawing comparisons to the kind of concert excitement not seen since the 1980s heyday of Michael Jackson and Madonna. Billy Joel, who’s been known to bring in a bit of a crowd himself, called it akin to Beatlemania. The Eras Tour is just what it sounds […]

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Learn more about businesses in St. Joe and the surrounding area by joining SJC Marketing for Monday Morning Coffee.
Monday Morning Coffee With The Northland Regional Chamber of Commerce

The Northland Regional Chamber of Commerce is one of the largest chambers in the Greater Kansas City area, advocating for businesses and citizens in the region. The Northland Chamber covers all of Clay and Platte counties, encompassing all of the Kansas City metro area that lies north of the river. Today, enjoy your Monday Morning […]

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A storytelling mystery can be a great way to tease your audience and spark their interest with clues.
Tell it Again: Three Fun Ideas for Storytelling in Your Marketing Strategy

As a business owner, you probably have a love of storytelling. And your favorite story? Yours, of course. But once you’ve shared your origin story, you may be at a loss as to where you should go next. If you’re ready to mix it up, try one of these ideas: Unveil a Mystery: When it’s […]

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Gain ground in your B2B marketing efforts with visuals and defined targeting.
B2B Marketing Strategies for Engaging a Bigger Audience

If you have been around since the beginning of the digital age, you might be surprised to realize that LinkedIn is in its 21st year of operation. A lot has changed since 2002 and your B2B marketing could get a boost by taking a fresh look at how you’re utilizing LinkedIn. There was a time […]

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Learn more about businesses in St. Joe and the surrounding area by joining SJC Marketing for Monday Morning Coffee.
Monday Morning Coffee With Lucky Thai Food Truck

The concept of selling food from mobile carts dates back to ancient times. Street vendors in various cultures, such as Ancient Rome, China, and the Middle East, used mobile carts to sell prepared foods and snacks to pedestrians and travelers. Today, food trucks offer a diverse array of cuisines, from gourmet burgers and tacos to […]

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Considering a website redesign? It’s a good idea to know what you should prioritize for SEO purposes.
6 Elements for a Successful Website Redesign

If it’s been a while since your last website redesign, a few things have probably changed. For instance, you probably already know that most Internet use happens on mobile devices, not desktops. But you may be wondering if blogging is still a thing and whether you need to change anything in your search engine optimization […]

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From staying consistent with your branding to reaching out to a new audience, try these marketing strategy tips in 2023.
Marketing Strategy Lessons Learned From the Barbie Movie

Barbie and her boyfriend Ken are officially in their 60s, but in Hollywood’s new movie about the couple, they remain in their youthful prime. Headlines in pop culture channels have featured tidbits about the movie for months, offering marketing strategy tips for your brand. Partnering with Influencers Margot Robbie and Ryan Gosling are Hollywood A-listers, […]

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Learn more about businesses in St. Joe and the surrounding area by joining SJC Marketing for Monday Morning Coffee.
Monday Morning Coffee With Boudreaux’s Louisiana Seafood and Steaks

For this week’s edition of Monday Morning Coffee, we’re taking you down south for some good ol’ Louisiana Cajun cookin’. It’s right here in St. Joseph, Missouri. We’re talking about a local favorite by the name of Boudreaux’s Louisiana Seafood and Steaks, a Louisiana-style, Cajun restaurant with an extensive and remarkable menu. When you think […]

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Get more eyes on your content with assistance from social media marketing experts.
Overcoming Low Engagement Trends With Better Social Media Marketing

While every company has different ways of measuring engagement, overall engagement numbers have been decreasing. According to a report from NetBase Quid, brands are realizing less organic engagement in 2023. Social media marketing trends regarding users’ activity can ebb and flow but is there a way to see an overall uptick despite recent numbers? According […]

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