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When your marketing outreach seeks to reach “everyone,” it is likely your content won’t reach the target market you should be focusing on. Using social media tactics, such as those relevant to LinkedIn for businesses, that narrow the scope of content to land on only your target audience, is an important part of your marketing […]
More than any other platform, LinkedIn for businesses is the ideal setting for sharing your expertise in your industry. But while people are primarily there for professional reasons, that doesn’t mean leads are going to drop in your lap. You need a strategy that encourages clicks and engagement so that your posts are prioritized by […]
Read More… from Capturing More Clicks on LinkedIn for Businesses
More than 600 million professionals have a LinkedIn profile and a large percentage of them use the platform to make business decisions. You can use LinkedIn marketing strategies to find more quality leads, and by using ads, you can sway them your way as they make those decisions. What Ad Types Are Best for Me? […]
Read More… from How You Can Start Improving Engagement Today With LinkedIn Marketing
Relationships with your target audience are worth nurturing. When you deepen those relationships you get a loyal customer who talks up your brand to others. There are a number of key platforms that you can use to nurture relationships and you might be surprised to know LinkedIn is one of them. Let’s go over a […]
Read More… from LinkedIn Marketing Tips for Improved Relationships