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Marketing Musings

Monday Morning Coffee With The Charcuterie Queen

In the movie Elf, Buddy tells the fake Santa Claus at Gimbels, “You smell like beef and cheese.”  Well, for today’s Monday Morning Coffee, we can’t think of a better smell. Beef and cheese, among many other delicious things, make the best snacks for events filled with dozens of hungry attendees. And one local business […]

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Your Audience Is on Social Media, Is Your Brand?

Brands are competing for attention, loyalty and sales in real time – and they are doing it through social media marketing. Billions of users are active on social platforms, making them a direct path to your audience. If your marketing approach doesn’t include integrating social media channels your target audience spends time on, you are […]

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Monday Morning Coffee With Danny Atkins Entertainment

A great DJ can make or break a wedding, private event or any special occasion. Luckily, St. Joseph has a DJ making your next event one you’ll never forget. Danny Atkins Entertainment has been bringing music, dancing and energy to countless weddings and events across St. Joseph and Kansas City for the past three years, […]

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Strategic Content Placement for Stronger Social Media ROI

With nearly 200 social media platforms available today, identifying which channels are most effective for content placement is essential to the success of any social media marketing strategy. The challenge lies in determining where to focus your efforts amid such a wide range of options. Close to 86% of marketers say they receive more brand […]

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Let’s Talk About Keeping Pace With Change While We Enjoy Our Monday Morning Coffee

You’ve swapped your iced vanilla coffee for a pumpkin spice latte. Your flip flops for boots. And your weekends are much more likely to be football games and leaf raking, rather than hanging at the pool. You’ve even started grabbing a jacket every time you head out the door. The pace of life is quick, […]

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Monday Morning Coffee: Kicking Off the Holidays at the St. Joe Holiday Gift Mart

Every year, right around the middle of autumn, the holiday itch begins to beg for a scratch. There’s nothing quite like Christmas music, holiday décor, visiting Santa, festive foods and other seasonal goodies to make your days merry and bright. This year, St. Joseph’s Holiday Mart is coming back to the Civic Arena. On October […]

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Monday Morning Coffee With Kingdom Cardz

Sports have a way of connecting people. Whether it’s cheering on your favorite team or reminiscing about a legendary player, the love of the game often stretches across generations. For many fans, one of the best ways to hold on to those memories is through sports cards and memorabilia. In St. Joseph, that passion is […]

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Monday Morning Coffee With All That Jazz Dog Treats

For dog lovers, few things are more rewarding than watching their four-legged companion light up with joy over a delicious treat. Wanting only the best for her rescue dog, Jazzie, Miranda Wright began creating wholesome, homemade treats. What started as a way to spoil her beloved pup soon grew into a business, All That Jazz […]

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Short, Sweet and Strategic: Crafting Content for Today’s Consumer

As you develop your content marketing strategy, it is crucial to recognize that today’s consumers increasingly prefer short-form content that delivers information quickly and efficiently. In a fast-paced digital environment, audiences gravitate toward concise, easily digestible messages that respect their limited time and capture their attention immediately. Prioritizing brevity in your content not only aligns […]

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Enjoy Your Morning Coffee While We Chat About the Return of a Southend Legend

If you’re a St. Joseph native, chances are you’ve experienced a beloved Southside tradition — the iconic Sack ‘n’ Sav chili dog. For years, it was a cherished staple of the community, served fresh from the neighborhood grocery store. When Sack ‘n’ Sav closed its doors in 2012, it left more than just an empty […]

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