Marketing Musings
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Relationships with your target audience are worth nurturing. When you deepen those relationships you get a loyal customer who talks up your brand to others. There are a number of key platforms that you can use to nurture relationships and you might be surprised to know LinkedIn is one of them. Let’s go over a […]
Read More… from LinkedIn Marketing Tips for Improved Relationships
Market research tells us that images are incredibly powerful; they help attract the interest of people who might not otherwise pay attention to your content. It’s also crucial that a consistent design is the foundation of your brand if you want to have a lasting impact on your audience. How can you make sure your […]
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Today, we suggest you tip your morning mug and look up. And look all around. And prepare to be inspired. St. Joseph has long been revered for its intricate and lavish architecture, including stunning mansions and commercial structures constructed during the late 1800s and early 1900s. Any review of historical St. Joseph photos or postcards […]
Read More… from Monday Morning Coffee With the St. Joseph Museum: Architecture, Anyone?
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Read More… from How Can a Rebrand Take a Logo From Good to Great?
We’re all trying to get more traffic to our social media pages, because the more that comes your way, the more powerful your brand becomes and the more consumers become engaged with your organization. Here are four tips to give your social media marketing a boost: All Roads Lead to Your Social It’s a strategy […]
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Your Design Is More Than Just Your Logo When you think of design as it relates to your marketing strategy, you might say, “Sure, we have a logo.” And it’s probably a great one. Yet, everybody has a logo. With so many brands extending their design efforts far beyond their logos, a stellar logo isn’t […]
Read More… from 5 Reasons Your Marketing Strategy Is Only as Good as Your Design
When it comes to managing your brand on social media, it’s a lot of fun until someone calls out your brand with a complaint. In what has become a global audience, you might be faced with a sneer or a knock on your brand that feels a bit unfair. While you should always address a […]
Read More… from Monday Morning Coffee and a Little Fun on April Fools’ Day
Let Us Do Your Website Updates So You Can Focus on Your Business […]
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These Tips Can Help You Improve the Experience Consumers Have on Your Website Your website is the hub of your marketing strategy, and great user experience has a lot of influence over whether your website is effective. Visitors to your website will spend only 2.6 seconds scanning your website before landing on a particular section and focusing there. […]
Read More… from How Would the User Experience on Your Website Rate?
Content Is King, and That Includes User Content Does your target audience perceive your brand and the content about your brand as being authentic? That can depend, at least in part, on the content you’re putting in front of them. For most brands, digital marketing efforts will determine the quality of that content. There is […]
Read More… from Digital Marketing for Improving Brand Authenticity