SJC BLOG

Lil’ Susie’s Round-Up: Oh Snap! Snapchat Introduces Custom Stories

Get Creative and Use This Feature to Engage With Your Audience and Tell Your Story You can now “Create a New Story” on Snapchat, which means you can use...

Content Marketing Fuels the Small Business

Why Even the Smallest Companies Need a Brand Strategy You have a great product, a set of values that distinguishes your company from the others, and you’re working hard...

Do You Know the Difference Between Advertising and Marketing?

Designing a Strategy for Marketing and Advertising The terms advertising and marketing are often used interchangeably, but they are distinct items in the process of sharing your brand message....

Incorporate Visuals Into Your Marketing Strategy

Creating Instagram Campaigns That Drive Engagement Instagram is only a few years old, but it has quickly become a dominant player in the social media world. Successful Instagram campaigns...

Monday Morning Coffee With Mokaska: The Return of the Well-Roasted Bean

When an old coffee grinding name from 1884 wants to come back to life, how does it return? Think cozy, quirky and earthy small-batch coffee roaster – while marking...

110 – A Little Insight Into Content Marketing Here at SJC

The rise of content marketing means that for many marketers there’s a whole lot of writing going on. What does it take to manage a content marketing calendar and...

Page 1 of 22912345...Last »