Marketing Musings
What We Write

Is it time to outsource your marketing? You may have noticed that you just don’t have the time or energy to engage in marketing activities, but you have reservations about outsourcing: How will they know my business well enough? What if it’s outside my budget? How do I choose an outsourcing partner? These are all […]
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It’s time to launch your new fiscal year, and it’s no secret that the headlines are buzzing with talk of a recession. From a bear market to inflation to rising interest rates, everyone seems convinced that the economy is due for a bit of a fizzle. So what does this mean for your marketing? You’re […]
Read More… from Start Your Fiscal Year With a Bang, Not a Fizzle

Digital marketing has taken the world by storm. Consumers are being engaged more regularly with digital marketing, which improves loyalty, and they’re also targeting the right audience while generating more leads. Does this mean the traditional marketing strategy is dead? Far from it! Just ask people who ditched traditional marketing when they discovered all the […]
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Let’s talk about Napoleon Dynamite. When it comes to personal branding, he’s got it in spades. There’s a specific laughing-while-cringing humor that Napoleon Dynamite perfected in all his glorious weirdness. He was a successfully branded character, completely consistent in his message. Personal branding has made Napoleon memorable for decades now. What can personal branding do […]
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Have you ever wanted to take your passion in life and make that dream a reality? That is exactly what Annie Schmerber-Corrington has done with her passion for the arts. Annie is an artist and art educator, as well as the owner and creator of Art Attack Studio LLC located at 218 S 8th Street […]
Read More… from Monday Morning Coffee With Art Attack Studio, LLC

What do fishing and lead generation have in common? If you have spent time developing a lead generation strategy, you know that it more closely resembles fly fishing than casting a big net out to sea. Maybe your experiences with fishing haven’t been very successful. From a mess of tangled lines to the frustration of […]

Think about the best birthdays you’ve had. Someone got you a gift that fit you exactly, in just the color and style you like best. Nobody important forgot to call on your big day to wish you well and you even got a few surprises when someone left a treat bag of chocolate chip cookies […]

While you enjoy your coffee today, let’s go back in time a little and talk about one of the common ways food was served to a crowd in the early days of travel. Colonel Charles Goodnight was a cattleman in the mid-1800s. In 1866 he and his partner Oliver Loving were preparing to drive a […]
Read More… from Monday Morning Coffee With Country Cabin Village

Show us a thriving, successful community and we’ll show you handfuls of nonprofits contributing to that success. In St. Joseph, our nonprofit organizations work hard each day to support our neighbors with services ranging from basic everyday needs to rehabilitation programs to youth activities and much, much more. As you sip your Monday Morning Coffee, […]
Read More… from Monday Morning Coffee and the Importance of Nonprofits

The sun is out and directly in your line of vision as you drive East. You feel the familiar rumble of gravel under your tires as you turn into the parking lot amid slow, yet heavy, traffic. You park the car, pop the trunk and grab your folding chair, along with children and equipment. Children […]