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The Midwest is known across the United States as the BBQ capital and Saint Joseph is right at the heart of it. Around here, people love their BBQ, and Hank and Aces’ unique mix of Kansas City and Texas flavors has proven itself a destination restaurant for people all around Northwest Missouri. Located at 4230 […]
Read More… from Monday Morning Coffee With Hank and Aces Real Pit BBQ
The use of video marketing has skyrocketed. Businesses in a variety of industries use video content as a tool for improving engagement with their target audience. And the consensus is that the effort pays off – marketers are happy with their return on investment. According to the Wyzowl State of Video Marketing Report 2023, 96% […]
Read More… from More Leads and More Sales With Video Marketing
You might think of them when you’re longing for a new pair of shoes. You appreciate their efforts when you bite into a store-bought cookie. And if you ever had to transport an important piece of jewelry across Middle Earth, you’d be sure to have one or two along. But, by and large, the bulk […]
It’s the holiday season (yay!) and everyone’s buzzing with gift lists and holiday party plans. That’s why the Shop St. Joseph Holiday Program is in full swing from November 15th to December 18th. It’s a special shopping event designed by the St. Joseph Chamber of Commerce to encourage everyone to shop local and give every […]
Read More… from Make Your Monday Morning Coffee a Local Brew
There is no denying the importance of the use of visuals in content meant for consumers. That’s why so many businesses today are focused on upping their visual game with professional photography, especially on their websites. Have you evaluated your website visuals lately? Companies that establish brand identity are better able to connect with consumers […]
You’re a small, local business owner. You mostly get customers through word-of-mouth leads, but you’ve wondered if there are other ways you could be growing. The answer is yes, and the method is content marketing. Many small business owners assume that content marketing strategies are reserved for big corporations, but there are good reasons why […]
Read More… from Why Your Local Business Needs a Content Marketing Strategy
You may have heard of the global movement on the first Tuesday after Thanksgiving known as GivingTuesday. Individuals and corporations have a highlighted opportunity to celebrate generosity and donate to nonprofit organizations that align with their interests or passions. GivingTuesday was created in 2012 at the 92nd Street Y and its Belfer Center for Innovation […]
It might be too early to start planning your New Year’s Eve party, but the time is right to start looking at digital marketing trends expected to hit in 2024 and how your organization will respond. Will artificial intelligence (AI) make an even bigger splash in 2024, and will video content continue to grow in […]
If you want to engage audiences, visual content is key. Visual images are processed by humans at a rate 60,000 times faster than text. Images also stick better and for longer; only about 10% of information heard is retained, while the same information paired with an image allows for 65% retention. These are all good […]
Read More… from Mixing Up Digital Marketing With an Infographic
For this week’s edition of Monday Morning Coffee, we’re taking you back to the days of the Wild West. In operation since 1898, making it the oldest restaurant in the city of Saint Joseph, the Old Hoof and Horn Steakhouse began as a saloon and brothel, but slowly shaped itself into one of historic Saint […]
Read More… from Monday Morning Coffee at the Oldest Restaurant in Town