Marketing Musings
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Imagine you’re slated for a television interview highlighting your business with the local news this afternoon. Did you immediately look down to see what you’re wearing? How fresh is your haircut? You’re probably wishing you could fit in a quick workout or pick up a last-minute lesson on makeup contouring. It’s your chance to make […]
It’s well established that video content is a powerful motivator for consumers, consistently driving engagement and influencing purchasing decisions. However, not all videos are created equal. To generate the desired response—whether it’s increased brand awareness, higher conversion rates or stronger customer loyalty—it’s essential to align your video strategy with your specific business objectives. Effective video […]
Few things are better than ice cream on a beautiful summer day. School is out, summer sports are in full effect and daylight sticks around until after 8 p.m.… that’s how you know it’s officially ice cream season. Ice cream is good all the time—but there’s arguably a season for it. You’re in luck because […]
Google Analytics remains one of the leading web analytics platforms—and for good reason. Millions of organizations rely on it to uncover valuable insights and make data-driven decisions that drive strategic growth. Is your organization leveraging its full potential? Coming to Clarity It’s challenging to make sense of all that is going on through many distribution […]
Read More… from Unlocking Marketing Insights With Google Analytics
Summer is here, and it’s about all you can do to focus on work when your all-inclusive resort vacation is coming up. Instead of fighting all those fun holiday thoughts, why not combine them with a little marketing and get started on your vacation a bit early? It’s time to jump-start vacation season with some […]
Music is good for the soul. It helps people express themselves, heals hearts, inspires change, and, most importantly, it brings people together. That’s exactly what Imagine 11 hopes to do—unite St. Joseph around one simple word: music. Imagine 11 is a community event that hosts live music concerts every week throughout the summer. With performances […]
If your business is like the majority of companies today, social media marketing plays an integral role in your overall success—and Instagram remains one of the leading platforms in that space. As a result, Instagram marketing techniques are continuously evolving and being refined. One of the most talked-about comparisons right now is Reels vs. Stories. […]
Read More… from Reels or Stories? Where You Should Focus Your Instagram Marketing Strategy
In a highly competitive market, distinguishing your brand with a strong first impression is essential. Today’s consumers seek a clear understanding of who you are and what your brand represents. Professional photography plays a pivotal role in achieving this, helping to establish credibility, convey authenticity and create a lasting connection with your target audience. As […]
Read More… from Boosting Brand Perception Through Professional Photography
Monday, May 26 is Memorial Day 2025. It is a national holiday, originally known as Decoration Day, set aside to honor the men and women who lost their lives serving in the US military. Observation of the holiday comes in many forms, from family celebrations and barbecues to more somber recognition, such as placing American […]
Read More… from Monday Morning Coffee Celebrates Memorial Day
Understanding your target audience and ensuring they are well-informed about your brand, company culture, mission, and offerings is essential. Social media marketing is a powerful tool to accomplish these goals—and more. With every purchase, there is a journey behind it. Some of these journeys are incredibly brief, mostly when associated with impulse buys, while others […]
Read More… from Unlocking the Value of Social Media Marketing for Your Brand