Marketing Musings

If you could choose 20 things to promote your brand, what would they be? No matter what you think of, SJC does it.
20 Things to Promote Your Brand in 2020

2020 is a perfect time to … what else? Make lists of 20s, of course. Twenty new restaurants to try. Twenty books to read. Or, for the really ambitious: 20 naps to take. While 20 things can sound a bit intimidating when it comes to achieving 20 marketing objectives, there’s an easy answer. It’s outsourcing. […]

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Full Service Marketing: Four Ways to Know if You’re Getting It

What is your full service marketing plan? Wondering what full service marketing is? And if anything is full service anymore? Read on. We’ll tell you, and we’ll tell you how it affects the success of your brand. When you think about marketing from a full service perspective, you might first think of social media. Blogs. […]

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What is Full Service Marketing, Anyway? 4 Myths and Truths

Full service … what is it? When it comes to haircuts, it’s probably a cut and style. When it’s a massage, it’s probably going to be an hour or more and pretty wonderful. When it’s marketing, it means developing a strategy that guides all your messages and then putting those messages into a workable plan […]

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