Marketing Musings
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The holidays are here! The season may fill you with dread as you stare down a long shopping and baking list. Or they may be so packed with parties and outings that you can’t help but feel that things are magical and cozy. The holidays can be so busy that it’s hard to buckle down […]
Christmas is quickly approaching, and many of us eagerly look forward to gathering around the table with loved ones to share a feast. Yet, for some in our community, the holiday season brings uncertainty about where their next meal will come from. Hunger is a significant issue worldwide, but it also affects people right here […]
Read More… from Monday Morning Coffee With Second Harvest Community Food Bank
Data-driven insights help to prove a point, but when delivered with creativity, the message builds brand awareness. Tipping the scales too far in one direction or the other can prove to be a costly mistake, so how do you get it right? No matter what your industry, your target audience is flooded with information – […]
Read More… from Digital Marketing and Creativity: Finding the Right Mix
Consumers have made their preferences clear and visual content tops the list. And it’s not just for entertainment – the vast majority of consumers say watching product videos aids in their decision to buy a product. As you plot ahead in your content strategy, make sure video marketing plays a role in your campaign. There […]
Hamburgers are said to have originated in Hamburg, where Germans created what was known as the “Hamburg steak,” a patty of seasoned ground beef. It wasn’t until the 1904 World’s Fair in St. Louis when the hamburger started to take off. The story is that so many people loved the Hamburg steaks that the vendors […]
No matter which channels you use as a part of your marketing strategy, PPC ads play an important role. They are a fast-acting marketing tool to increase awareness about your brand and promote lead generation. PPC ads can also be measured and tracked to identify what is working and what is not. Why So Many […]
It pays to stay on top of your website design, but don’t forget other important aspects of website management, like ensuring your domain name is still yours. The following anecdote about Google briefly losing rights to its name is a reminder that even massive tech companies are not immune to tech mistakes. A former Google […]
Furniture is so much more than a wooden frame covered in cushions and fabric. It’s the heart and soul of your home. From family meals at the dining room table to the cozy bed you lie on each night, the furniture you own makes your house a home. That being said, finding the right furniture […]
Read More… from Monday Morning Coffee With Colony House Furniture and Bedding
Marketing is so powerful that it can turn a well-crafted campaign into a cultural phenomenon. It doesn’t happen very often, but when it does it is something that surpasses “going viral.” A prime example is Valentine’s Day, named after St. Valentine, a martyr celebrated by Christians for his stance about marriage that went against the […]
Read More… from Carefully Crafted Marketing Can Elevate Ideas and Brand Status
The end of the year is right around the corner, and before you finalize your budget, you may want to examine the role that video marketing will play in your strategy in the upcoming months. Video has become the preferred content format for consumers, and you may find that it needs a bigger part of […]
Read More… from Why You Should Bump Up Your Investment in Video Marketing Next Year