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Marketing Musings

Utilizing Facebook to improve customer engagement is still valuable, it just requires an updated strategy.
Can You Still Reach Your Target Audience Effectively With Facebook Marketing?

How to Improve Customer Engagement on One of the Most Popular Social Media Channels If you’ve had some trepidation regarding your approach to organic reach in your Facebook marketing strategy, join the club. We saw the writing on the wall as Zuckerberg himself mentioned in a post in early 2018 that “we built Facebook to […]

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If live video hasn’t been on your list of things to do in 2019, now’s the time to get involved.
Customer Engagement Numbers Grow With Live Content

Make Live Video Your Preferred Outreach Tool This Year If you want hype associated with your online content, one of the best ways to get it is with video, and live video is definitely going to be a component of customer engagement in 2019. Many organizations have benefited from the intentional use of Facebook Live […]

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Make Facebook ads work for you instead of against your budget.
A Fresh Approach to Facebook Marketing

Target Your Approach to Facebook Ads Rather than blindly buying up Facebook ads in an effort to land new customers, taking a more targeted approach in your Facebook marketing efforts will yield stronger results. If you can accomplish the following three tactics, you’re going to be on the path to meeting your lead generation goals. […]

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