Marketing Musings

What We Write

A mobile-focused marketing strategy and buyer personas can help you nail your B2C content.

B2C Is Your Word of the Week

You’re surrounded with business-to-consumer (B2C) marketing, with brands all around you fighting for your attention on social media, as you browse websites and even as product placements in your favorite movies. If you’re tasked with increasing growth through B2C marketing, you know how hard it is to break through the noise and get noticed by […]

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Marketing Strategy

If your approach to B2B social media marketing is stagnant, review some of the tenets of producing quality content.

Converting Your Audience With B2B Marketing

Key Pieces for Your Social Media Strategy The way we approach B2B marketing utilizing social media channels continues to evolve. But regardless of the rapid social media changes that are a part of shaping your marketing strategy, the foundation is always gaining a deeper knowledge of what works for your target audience. Here are a […]

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Marketing Strategy