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Search engine optimization (SEO) can be confusing as it constantly changes and evolves. Every time you think you’ve got a grip on the factors that help you achieve good search engine rankings, the algorithms change, and that slippery Google has gotten away from you again. Though you may need to review calculus to figure out […]
Most companies are pursuing search engine optimization (SEO) at some level, and budgets for content marketing are increasing, but the smartest companies integrate SEO and content marketing as a part of a set of SEO best practices designed to encourage growth. Content and SEO strategies often fail to capture the potential momentum that can occur […]
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The factors that impact your ranking are all included in your search engine optimization (SEO) strategy, but thanks to Google, SEO is never an item you can check off your list as “done.” Its algorithms change often and you should recognize new technology impacting how consumers interact with your website. Here are four trends affecting […]
Your Website Design Strategy Plays a Key Role in SEO Think about how much time you spend on your mobile phone compared to your desktop or laptop computer. Now, think about how the average consumer is using their mobile device(s). It becomes obvious that your approach to website design must cater to a mobile-friendly focus. […]
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The days of wondering whether voice assistants will ever be common household tools are long over. If you began with instructing Siri to address you as “Master of the Universe” or could only imagine calling out “Hey Google” to hear “Pump Up The Jam” on a whim, you know now that this technology wasn’t destined […]