Marketing Musings
What We Write
For dog lovers, few things are more rewarding than watching their four-legged companion light up with joy over a delicious treat. Wanting only the best for her rescue dog, Jazzie, Miranda Wright began creating wholesome, homemade treats. What started as a way to spoil her beloved pup soon grew into a business, All That Jazz […]
Read More… from Monday Morning Coffee With All That Jazz Dog Treats
Are you looking to capture the attention of more potential customers? Before you can achieve that goal, your website may need some refining, beginning with one of the most important elements: enhancing the user experience. This doesn’t require overloading your site with flashy features or complex designs intended to impress. In fact, the most effective […]
In past years of social media marketing, heavy use of hashtags was often viewed as a strategy to increase visibility and, in many cases, it was effective. Today, however, algorithms have grown more sophisticated, and research indicates that hashtags now play a much smaller role in content discovery. Instead, factors such as relevance, quality and […]
Read More… from Do Hashtags Still Matter in Social Media Marketing?
It’s fun. It’s a bit random. What, do you need another reason? At SJC Marketing, we hail from various decades, but those of us who emerged from the 80s tend to be a bit loud about it. We’re the last generation that remembers an Internet-free childhood, when we had to go to great lengths to […]
Read More… from Enjoy Your Monday Morning Coffee While You Listen to Your Best 80s Playlist
Looking for proof of LinkedIn’s marketing impact? The platform’s demographics speak for themselves. LinkedIn has established itself as a premier marketing channel, empowering organizations of every size and across every industry to reach key decision-makers, strengthen brand visibility and drive meaningful engagement. Here’s why: The platform has more than a billion users. 50% of those […]
Read More… from Leveraging LinkedIn Marketing For Your Brand
In today’s competitive landscape, organizations recognize that establishing brand trust and demonstrating authenticity are not optional, they are essential for long-term success. One of the most effective ways to build this trust is through responsiveness. In fact, 76% of consumers report paying close attention to how quickly and effectively brands respond to customer inquiries. Timely, […]
Read More… from The Power of Brand Trust: Unlocking the Value of Customer Loyalty
Soccer, known globally as football, is often referred to as the “beautiful game,” and for good reason. It’s the most popular sport in the world, celebrated for its simplicity, fast pace and unique ability to bring people together across cultures. From dusty backyards to packed stadiums, soccer is more than a sport; it’s a movement. […]
Read More… from Monday Morning Coffee With the St. Joseph Youth Soccer Association
To attract and retain consumers, many brands focus on refining the details of the user experience, crafting clear, compelling content and designing visuals that resonate emotionally with their audience. While these elements are essential, it’s equally important not to overlook the technical foundation, particularly webpage load times, which play a critical role in overall user […]
Read More… from The User Experience Advantage: How Page Speed Impacts Consumer Behavior
Changing your perspective on familiar settings is fascinating. It’s why everyone wants the window seat on a plane or why a pair of binoculars can keep a kid entertained. It’s fun to look at things in a different way like looking down from an airplane on the streets you only ever see from the ground. […]
Read More… from Is it Time to Get a New View on Your Marketing?
The weather is beginning to show signs of cooling temperatures, making it the perfect time of year to hit some of St. Joe’s beautiful trails! Walk a couple of miles with a friend on a paved path or pack a bag for a long hike on one of the less-traveled trails. You’ll enjoy an encounter […]
Read More… from Exploring St. Joseph’s Trail Systems While We Enjoy Our Monday Morning Coffee