Marketing Musings

Social media marketing efforts improve when lines of communication are open.
Is Your Social Media Marketing Engaging Your Audience?

Are you looking for more engagement with your social media marketing? If activity among your target audience is waning, it’s possible that you are out of touch with what your audience is looking for. You are well aware of the value of social media for attracting new customers, continuing the conversation with existing customers and […]

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If you could choose 20 things to promote your brand, what would they be? No matter what you think of, SJC does it.
20 Things to Promote Your Brand in 2020

2020 is a perfect time to … what else? Make lists of 20s, of course. Twenty new restaurants to try. Twenty books to read. Or, for the really ambitious: 20 naps to take. While 20 things can sound a bit intimidating when it comes to achieving 20 marketing objectives, there’s an easy answer. It’s outsourcing. […]

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Be part of the conversation and see your social media engagement improve.
Social Media Engagement Tactics That Trigger Your Audience to React

Of all the metrics you pour over, social media engagement has to rank among the top in terms of importance, because engagement leads to sales. If you have your engagement strategy down, it means you’re developing a relationship and establishing a loyal audience. Improving social media engagement levels relies heavily on your content, but you […]

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Why You Should Engage More With Your Customers

Start your new year off right with these great social media tips!       […]

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Lil' Susie's Round Up
Lil’ Susie’s Round Up: Wendy’s is Mixing Things up on Twitter

  By now you’ve probably noticed the roasting that Wendy’s social media team has given a customer on Twitter. What you may not know, is how beneficial these moves can be for a company – maybe even your own! The unhappy customer known as “Thuggy-D” started the banter between himself and Wendy’s, but was quickly shut down with witty comments from […]

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Boosting Your SEO Means Connecting With Your Consumers

When you hear the word “Google” what is the first thing that comes to mind? If you are a business owner, there’s a good chance you think search engine optimization or SEO because every business wants to be at the top of consumers’ online search results. Yes, SEO is very important, but did you know […]

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Building Social Media Relationships With Customer Engagement

Let’s say you get invited to a friend’s house for a big party. You get there and start asking some questions about their life and how things are going, but no one responds. Nothing but silence. You might think they were pretty rude. The same principle applies to customer engagement on your social media platforms. […]

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How is Your Social Media Customer Engagement?

You’ve worked hard to create a quality product or service and you’re doing everything you can to let others know about what you’ve got to offer. You’ve probably established a budget for advertising, but what about social media strategies? According to a Pew Research Center poll this summer, 72 percent of online adults are using […]

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