Marketing Musings

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Your marketing strategy should be based on data, but it’s also important to remember the art of marketing.

Don’t Lose Sight of the Art of Marketing

There’s a whopping amount of data available to you about what your customers do and why they do it. You can know what they tend to click before they finally decide to make a purchase. You can learn which subject line led to the most click-throughs on your email campaign. No behavior is too minor […]

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