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Marketing Musings

In a more localized search environment, your SEO strategy must consider community needs.
Developing an SEO Strategy for Evolving Times

The effects of the pandemic have hit every industry, forcing most organizations to rethink their business plan and adapt to a new situation. SEO strategies have also evolved to include new elements focused on staying local and staying relevant. And while the approach to SEO constantly evolves, it has become especially important to rethink strategy. […]

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Including keywords in your title, and also in your conversation, is a good SEO practice for podcasts.
Is Your Podcast Aligned With Your SEO Strategy?

Podcasts are a great way to round out your marketing campaign. They make it easy to infuse your brand with authenticity, you can relax and enjoy talking about areas in which you happen to have expertise and you can record podcasts in your pjs and bed head. But just because podcasts are one of the […]

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