Marketing Musings

Your user interface should include a clear path from browsing to engagement.
User Interface is Your Word of the Week

As technology advances, customers demand more and more from their experience with your brand. They don’t want to just be able to find your company online; they want a satisfying interaction, with your user interface acting as a friendly guide around your company. Think your user interface is up to par? Consider these elements that […]

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4 Steps to Boosting Your Customer Engagement

Customer engagement is the ultimate goal, whether in person or using social media platforms. When your audience is engaged, they are more likely to be loyal and make others aware of your brand. Although engagement falls on the shoulders of your customers, there are steps you can take to build and revamp your customer engagement. […]

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Four Fun and Different Ways to Stimulate Engagement on Facebook

You may know that engagement with your customers is important, however, maybe you don’t understand different ways to get that engagement up and running – or maybe you just need fresh, new ideas on how to keep it going. Here are four great ideas for engaging customers on Facebook: Take a Guess Buy something that […]

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Facebook: Where Traffic is a Good Thing

We all know that traffic is typically a word that causes the blood pressure to rise and the desire to throw something increases. However, for Facebook, traffic is a wonderful thing and we love to see those numbers rise. According to research done by the Facebook VP of Partnerships and Global Operations getting traffic is […]

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Do You Know All Your Options When It Comes to Content Marketing?

All companies know the importance of content marketing but more than half of those same companies find it challenging. According to a recent survey, 64 percent of those businesses asked, felt creating content was a major hurdle. A recent article discussed what Content Marketing Institute and MarketingProfs’ survey found to be the best tricks to […]

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Do You Get Excited About Social Media?

Social media. Some hear this and get a little happy and excited about the overall prospect of things to come. Others hear this and the cringe that accompanies the grumblings begin. Despite the occasional negative response to social media, the numbers are telling a different story. The dawn of Twitter came in 2006, and just […]

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Seven Successful Tips For Branding Ideas That Count

Branding ideas don’t have to be hard-nosed tactics. In fact, they can be a plan that is based on having fun and engaging the people that will in turn, grow your business. Okay, so now that you know you can have fun you need to have a strategy. There are a handful of people who […]

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