Marketing Musings

Join SJC Marketing each Monday for Monday Morning Coffee, a blog featuring local businesses.
Monday Morning Coffee With B’Lashed by Tasha Roberts

Open your eyes to the most beautiful lashes you’ve ever seen. That’s how one client described her experience at B’Lashed by Tasha Roberts. The local business recently celebrated its two-year anniversary. Tasha, a native of St. Joseph, Missouri, left her full time and part time jobs to expand her business with a goal to make […]

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advertising for small businesses
Advertising for Small Businesses: Carve Out Your Own Style

Small Business Tips to Help You Make the Most of Your Resources Small business. Big advertising needs. If this is you, read on — because you can do it. Actually, you can do it quite well. One of the common challenges for smaller businesses will always be allocating marketing and advertising dollars effectively – but […]

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advertising for small businesses
Advertising for Small Businesses

Three Reasons Marketing Videos Keep Making the List of Hot Tools It’s time to self-promote, shamelessly, in 2016. When it comes to advertising for small businesses, marketing videos may be one of your best ways to shout out your strengths. They’re simple to create, simple to share and they can communicate your message in unique […]

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Effective Advertising for Small Businesses

8 Small Business Tips to Help You Connect With Your Audience “Content marketing is the only marketing left,” ad guru Seth Godin has famously said. Blasting your advertising message to the masses is both expensive and ineffective. Consumer behavior has shifted dramatically; now you have to earn loyalty and trust by telling stories they want […]

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