Marketing Musings

When the economy is tough, your marketing strategy needs to get more focused. Learn where your dollars count most.
Marketing in a Tough Economy

When the economy is slow and your marketing budget is suddenly under a lot of scrutiny, it can be challenging to know how to prioritize your spending. Should you put more into customer acquisition or retention? Maybe it’s time to run some serious promotions. While all of these questions are worth considering, now is the […]

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