Marketing Musings

Monday Morning Coffee
Take Some Time to Enjoy Your Monday Morning Coffee While We Talk About Instagram

It’s not a secret that social media can carry tremendous importance as a part of your marketing strategy. It allows you to reach millions (and on some platforms, billions) of people daily. With this in mind, you may be wondering which social media platforms will be the best place for you to showcase your brand. […]

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Find out how to gain followers on Twitter by doing your research on the competition.
How to Gain Followers on Twitter in 3 Easy Steps

Make Improving Your Twitter Outreach Part of Your Marketing Strategy Have you ever stressed out about how many followers you have on Twitter? It’s not about ego and it’s not about being in a grown-up version of a popularity contest. It’s about driving your organization forward. If you want to know how to gain followers […]

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Instagram marketing requires a different approach to hashtags than other social media platforms.
Demystifying the Hashtag in Instagram Marketing

Where Do You Place Your Hashtags? The best way to approach the use of hashtags in your Instagram marketing campaigns is always changing. From the perfect number of hashtags to the perfect place to put them, to whether you should use them at all on a given platform can start to resemble complex math. Recently, […]

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Lil' Susie's Round-Up, March 30, 2018
Lil’ Susie’s Round-Up: Say Good-bye to Instagram FOMO

Since we know you hate experiencing social media FOMO, we wanted to make sure you knew about a new update from Instagram that is going to help you reach your target audience. But first things first. Are you using hashtags on Instagram? If you are not, you should be. According to SproutSocial, Instagram posts with […]

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Instagram marketing
3 Key Reasons Your Instagram Marketing May Need an Update

Algorithm Changes Require a Strategy Update Social media is a great channel for engaging with customers, but it’s never a channel that allows you to go on autopilot. Whether it’s a new feature or a change to an algorithm, Instagram marketing requires you to frequently update your practices in order to get the most out […]

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marketing strategy
Kick Up Your Marketing Strategy With Visuals That Stand Out

Instagram Marketing Tips to Increase Your Reach Visual content is a powerful part of grabbing the attention of your audience. This is true across all your social media platforms, but it is central to Instagram. Focusing on quality visuals and effectively using them as a part of your Instagram marketing strategy are important to the […]

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hashtags
Are Hashtags Still Relevant? #Yes

Many Social Media Trends Come and go, Hashtags Appear to Have Staying Power Currently, reference to the “pound sign” will probably only resonate with a certain generation. However, using “hashtag” in reference to the old number sign from the days on the touch tone phones will easily be recognized by virtually everyone. However, just because […]

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Can Hashtags Make You Money? #youbetcha

How Hashtags Can Add Value to Your Business If you’re not familiar with the #Hashtag skit on The Tonight Show with Jimmy Fallon and Justin Timberlake, do yourself a flavor and watch it. When you’re done wiping your tears away from laughing ‘til you cry, you may want to brainstorm if there’s actually some genius […]

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Are Hashtags Still Relevant?

Recently the question of the relevancy of hashtags has come up more. With rumors involving the ability to search without using hashtags and still yielding the same results, along with the fact that they have been around so long, many are questioning how important they still are. Is anything really that sustainable in the world […]

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Hashtag Smarter: Create Your Own

A hashtag is a way to categorize each and every post given the content you are pushing out. Sometimes they are used to promote the post for a particular brand or a specific event. Other times they are used ironically or even just to give context to the post written. They are a way to […]

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