Marketing Musings

Companies are Turning to Video Marketing Campaigns to Get Customers

Video Marketing is a relatively new platform many are using to launch their businesses. Take Audi’s “Spock vs. Spock” commercial, for example. This article talks about how such a popular commercial isn’t reaching potential customers on their televisions but on their computers, smart phones or other mobile devices. The reason is the German car company […]

Read More… from Companies are Turning to Video Marketing Campaigns to Get Customers

Developing a Content Marketing Plan for Success

A successful content marketing plan includes employees, partners, and customer service to really establish the brand across multiple channels. There are three key objectives when tackling content marketing in 2013. The first thing is that you need look past content marketing as a buzzword. Understand that it is more than a simple info graphic embedded […]

Read More… from Developing a Content Marketing Plan for Success

Video Marketing Made Easy

When you think about content, don’t box yourself in and only consider words on a page. The world of content is much bigger than that. In fact, visually stimulating content presented in the form of relevant images and video marketing is a great way to sustain and increase viewership of your site. Therefore, it’s no […]

Read More… from Video Marketing Made Easy

Engagement Marketing

March Madness is upon us, and there is no team worth routing for, quite like the SJC Team. If you are looking for real change…honest-to-goodness real development of your marketing strategy and communications plan, you’ve found the right team. We are a marketing company dedicated exclusively to campaigns and content creation. Our sole business purpose […]

Read More… from Engagement Marketing

Editorial Calendar to The Rescue

You know you have a lot to do with your content marketing to promote traffic to your site. You also need to schedule your social media management posts and engage on specific networks. How do you keep track of everything you need to do? The editorial calendar, of course! […]

Read More… from Editorial Calendar to The Rescue

Why we Treasure Copywriting

In everything we do to create the perfect marketing strategy, it’s all based on quality content. That content was born of copywriting. For that reason, this is still my favorite video produced by the SJC team. It’s quick – I hope you take a minute and enjoy. If you do, please share it across your […]

Read More… from Why we Treasure Copywriting

3 Tips to Inspire Social Media Marketing Wins through the New Year and Beyond

As we construct content strategies for 2013, it’s helpful to look back and examine social media marketing wins that stood out last year.  Just as history can help minimize repeat mistakes, a brief examination of previous social media marketing wins is beneficial to keeping the momentum into the New Year. In a post about social […]

Read More… from 3 Tips to Inspire Social Media Marketing Wins through the New Year and Beyond

Small Business Revolution

According to an article at SocialNewsDaily.com, small businesses are embracing social networking while 10% are still struggling with their online presence. Where do you land? Is your effort put forth, yielding results? [youtube=http://www.youtube.com/watch?v=bJyqzkWYWnU] […]

Read More… from Small Business Revolution

Search Engine Rank: Succeed in a Very Crowded Pool

If search engine rank were like swimmers in a pool, there’d be no water left because it would all be displaced by the sheer volume of people trying to splash around. If your organization is striving to compete in a crowded pool of efforts toward search engine rank, here’s a life preserver:  search engine rank […]

Read More… from Search Engine Rank: Succeed in a Very Crowded Pool

Previous Next
Close
Test Caption
Test Description goes like this