Marketing Musings

Teamwork is the New Online Language

Say Goodbye to Old-Fashioned Brand Loyalty   Recently part of our SJC team traveled to the Social Media Today Social Shakeup Conference in Atlanta, GA, and here’s one major point we discussed repeatedly: we’re dealing with a collaborative economy now, one where consumers really aren’t that into brand loyalty. So what should you do, then, […]

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Monday Morning Coffee from Our SJC Retreat

When someone utters the words “team building activity,” the images of outdoor trust falls gone wrong often pop into our heads, and some of us may wonder a) how we have time for a retreat and b) what activities we can do together that don’t involve bodily injury, or a forest, to help us bond […]

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Monday Morning Coffee: Royal Family Kids Camp

From the outside looking in, it looks like a typical camp:  kids laughing and enjoying games, crafts and songs; barbecues and water activities with new friends. Behind their smiles, it’s one week of the year kids can have fun without fear of harm or neglect, take part in special activities to show them they are […]

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Monday Morning Coffee with Meierhoffer Funeral Home and Crematory

What can you learn this morning from a success story about a funeral home?  A great deal, especially when it comes to listening to customers.  Meierhoffer Funeral Home and Crematory may sound like an odd choice for your Monday Morning Coffee, but the services this organization offers will surprise you. Their team is proving that […]

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Engagement Marketing

March Madness is upon us, and there is no team worth routing for, quite like the SJC Team. If you are looking for real change…honest-to-goodness real development of your marketing strategy and communications plan, you’ve found the right team. We are a marketing company dedicated exclusively to campaigns and content creation. Our sole business purpose […]

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Happy Thanksgiving from the SJC Team!

On this national day devoted to giving thanks, those of us at  Susan J. Campbell Copywriting Solutions would like to take the time to thank all of our readers, customers, colleagues and supporters for enabling our growth and success in the past year. We are also thankful to our families for supporting us in the […]

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Monday Morning Coffee with Susan

One of the things we never really did in our series of Monday Morning Coffee blogs was to post something about our company founder and why our name bears her own. Often asked why she formed this company and what it’s all about, she decided to share a few bits with you to understand first […]

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Monday Morning Coffee – Just Before Lunch

In an effort to identify the best company to feature in our Monday Morning Coffee series, I got a little sidetracked waiting on information from the company of choice – so they will take the spotlight next week. I won’t yet reveal the name; we’ll let it be a surprise, but one I know you’ll […]

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I’m Retail – Do I Need a Blog?

To blog or not to blog – that is the question. Blogging is not just for certain types of businesses. Blogging can provide benefits for most any business, and it’s a great way to learn more about your customer and what they have to say about your brand and products. The posting of regular blogs […]

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Java with Jenn

Welcome to the latest edition of our Monday Morning Coffee Talks. Meet Jenn Milbourne, one of the dynamic members of the SJC team, and someone who took a very interesting path to arrive in the place she is today. Read on as I know you’ll enjoy learning how there is always more than meets the […]

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