Marketing Musings

Sequential Messaging Can Reach Your Target Audience

Add Targeted Online Content to Your Social Media Strategies for Maximum ROI Marketing is all about putting the right message in front of the right person. Usually reaching this goal involves creating a strategy that uses the right platforms at the right time. You may ask, “Hey SJC, why don’t we just use all platforms […]

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Twinkies and Social Branding

Really, we shouldn’t be a bit surprised by the fact that Twinkies can provide us with a lesson in branding. Saying that America has been in love with Twinkies since the 1930’s, when Twinkies were introduced to the world, might be a stretch. However, to say that we were all shocked by the thought of […]

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