Marketing Musings

how to promote your business
Are You Promoting Your Business With Consistency?

Creating a Brand Strategy That Makes Your Brand Memorable Learning how to promote your business always begins with a solid brand strategy. Telling your brand story and distinguishing yourself as a brand is a critical step in your marketing strategy, and should be the first step in developing your marketing strategy. Once you’ve nailed down […]

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how to promote your business
How to Promote Your Business For a Big Launch

Kicking Off a Strategic Marketing Plan With a Bang You have a great business idea; you have investors lined up and a logo that is eye-catching and fun. Now you need to decide how to promote your business so that your great idea gets the buzz it deserves. Shape your strategic marketing plan for a […]

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how to promote your business
How to Promote Your Business With Podcasting

It’s Time to Make Podcasting a Part of Your Business Growth Strategy If you’re looking for advice on how to promote your business and get an edge on your competitor, there’s a trend that you should be embracing. Podcasting is a great way to connect with your audience and is an excellent tool to use […]

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how to promote your business
How to Promote Your Business With Geofencing

Impact More Valuable Consumers With Target Marketing Given the fact that more than 60 percent of adults own a smartphone with GPS, a vital part of your strategy for how to promote your business should include a software program that utilizes GPS to define geographical boundaries. It’s a technique called geofencing, and it allows you […]

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how to promote your business
How to Promote Your Business Using Paid Ads on Social Media

3 Key “Don’t Dos” When Advertising on Facebook Are you using Facebook ads as an answer to the magic question “how to promote your business?” Or are you thinking about it but unsure about all the options? You’re not alone. Hundreds of thousands of Facebook ads circulate each day, but only the businesses who know […]

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brand story
Do Platforms Make a Difference on Sharing Your Brand Story?

If You Want to Know How to Promote Your Business Take a Look at LinkedIn With 400 million users, LinkedIn is a very important platform for businesses to be taking advantage of. Social media experts agree that though a strong profile is a great place to start, interaction and making connections is a must if […]

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promote your business
How to Promote Your Business in Fun Ways

Using Polls on Twitter for Consumer Engagement Everyone loves a poll with instant results and anonymity, right? Just another way to waste time or forget about the long list you need to get done today – yes please! But really, polls are a fun way to get quick results on something you want your consumers […]

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Trending Thursday
Trending Thursday With Socially Responsible Companies

How to Promote Your Business While Giving Back: Smart Companies Know You Can Integrate the Two Consumers are more in-tune than ever to companies who have a strong sense of social and corporate responsibility. When thinking about how to promote your business, realize that audiences may make a decision about who they’ll do business with […]

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How to Promote Your Business: 5 Ways to Optimize Your Website

Online Marketing Tools That Work Today it is not enough for your business just to have a website. We know that it only takes a few seconds for a potential customer to click off your site and to another; consumers expect more out of the websites through which they interact. If you want to know […]

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