Marketing Musings

Monday Morning Coffee with Omega-RMS

If you have any doubts about the power of a solid plan in place before diving into anything, take a look at Omega-RMS. Omega-RMS is a provider of strategic contact campaigns, loan-servicing, third-party receivables purchasing and collection solutions. They are focused in industry areas including education, healthcare, training, consumer products and services, and more.  The […]

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Monday Morning Coffee with “Cards For Caleb”: Printery House Hosts “Card Party”

In many ways, social media combines the best of classic ideas with new tools. This week we look at an example from The Printery House, an apostolic work of the monks of Conception Abbey, a Benedictine monastery set in the rolling hills of northwest Missouri. Cards created on-site and a variety of religious gift items […]

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Monday Morning Coffee With Harris Kemper

It takes a neighborhood to preserve and protect a neighborhood. It also takes a lot of neighbors willing to come together, dress up and share stories. Today we recognize the second successful fall walking tour event hosted by the Harris-Kemper Historic District Neighborhood Association and the example it sets forth of cooperation around a shared […]

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Monday Morning Coffee with Spectacular Settings

If you have spent any amount of time on Pinterest, you have seen the beautifully put together weddings, the gorgeous perfection of a birthday party, and picture after picture of amazing events that are impeccably put together. And then, if you’re anything like me, you sit back and wonder about the genius mind that pulled […]

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Monday Morning Coffee with The Ride (St. Joseph Transit)

Today we invite you to take an almost “free ride” in northwest Missouri. Bring your bike. Bring your stroller or some groceries. Enjoy the air conditioning and some good company from other riders. Welcome to the St. Joseph Transit, also called “The Ride,” operating as the public bus line and a service of the City […]

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Customer Engagement Using LinkedIn

LinkedIn engagement can be tricky. A recent study done by LinkedIn discovered half of those who follow and engage with organizations on LinkedIn are more likely to purchase the product or service offered. This goes to show you that an active LinkedIn page will help to grow your business, but it will require a little […]

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Monday Morning Coffee with Rebekah Young

Rebekah Young is a recent addition to the Susan J. Campbell Copywriting Solutions team, bringing a hands-on knowledge of social media tools – along with a hard work ethic, creativity and a great sense of humor. Rebekah grew up in between Smithville and Platte City, Mo., with her parents and two older brothers. At a […]

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Branding Ideas That Count

No business can thrive without a brand. For Nike, it’s more than just the “swoosh”. It’s the feeling you get when you wear their shoes or pull on their t-shirts. Most of the big companies have done a great job at getting customers beyond the logo. After all, your brand is more than that. First […]

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Marketing Strategy Tips for Social Media:

Social media is a necessary part of a good marketing strategy. However, it is always changing and there’s always steps to take your company’s social media presence to the next level. In case you aren’t convinced, here are a couple of statistics to convince you that social media is a powerful tool: Nearly half of […]

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Are You Making the Most of Your Social Media Interaction?

Social media interaction accounts for a majority of brand recommendations. Think about it. If you have a positive conversation about a product or service with a company wouldn’t you be more willing to try it. The findings of a recent report show nearly 90 percent of all consumers will share positive feedback regarding a brand […]

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