Marketing Musings

target audience
Don’t Blind Date Your Target Audience: Get to Know Them Before You Get Engaged

Create a Strategic Marketing Plan to Develop a Long-Term Relationship With Your Target Audience The first step in building your audience is to know who you are essentially dating. Who is out there and how do you use your relationship status with them to cultivate the best possible conversations to build your brands? What’s the […]

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Trending Thursday
Trending Thursday: FastCompany Shares What Makes a Great Brand Story

Where Does Your Company Fit in? Do any retail shopping and you’ll know what FastCompany means when they say there are tons of good products, but not very many outstanding brands. This week take a moment to learn what characteristics make for an excellent brand story and consider if your story measures up. In fact, […]

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Social Media Strategies That Work: How Making Content Marketing a Priority Pays Off

We all know that advertisers are no stranger to social media. Our news feeds are constantly supplying us with the next best product. With just a click of the mouse, you can gain access to your consumer’s newsfeeds. Gaining followers on social media is just the first step, but how can you take it a […]

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Four Fun and Different Ways to Stimulate Engagement on Facebook

You may know that engagement with your customers is important, however, maybe you don’t understand different ways to get that engagement up and running – or maybe you just need fresh, new ideas on how to keep it going. Here are four great ideas for engaging customers on Facebook: Take a Guess Buy something that […]

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