Marketing Musings

The Best Way to Connect With Your Target Audience

If you aren’t connecting with your target audience, you are missing a huge piece of the puzzle. Your target audience is who makes or breaks your business. Getting the right message to the right people can be a challenge. Here are a few ways to make sure this is happening for you. Communication When creating […]

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Monday Morning Coffee With the St. Joseph Mustangs

Baseball. America’s favorite past time. Peanuts and soda. Hotdogs and cotton candy. The cheering of the fans and the crack of the bat. It’s almost perfection. And St. Joseph has all of this, and more, to offer. The St. Joseph Mustangs have been pushing their way to the top in their division and in the […]

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Message Creation: How to on Twitter

Twitter is a unique platform. There are a variety of reasons that an individual or a business might be on this particular platform. Despite the differences, there are a few rules for message creation that remain the same regardless of your industry. Images There aren’t many ways you can top visual content. The only thing […]

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Don’t Miss These Marketing Trends! 4 Social Media Trends Just For You

It can be difficult to attempt to keep up with marketing trends and stay up to date within your own industry. By the end of this blog, you’ll feel more on top of the latest marketing trends and be able to devote more time to your brand. Original Content More than half of the marketers […]

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Social Media Strategies That (Actually) Work

Building social media strategies can often feel overwhelming. You probably don’t spend a lot of time thinking about ways to be successful with your social media strategies. However, this can’t be your mindset when it comes to building relationships. Here are five principles that will help your social media strategies work. Sometimes cliques aren’t bad. […]

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Monday Morning Coffee with Family Investment Center’s New Online Look

Family Investment Center isn’t the typical investment management firm. In fact, the organization’s new website is voicing a simple philosophy –planning for retirement doesn’t have to be stuffy, but can be an enjoyable experience. A fee-only investment management firm founded more than 20 years ago, Family Investment Center continues to grow its client services and […]

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Are You Reaching Your Desired Target Audience?

Sometimes it can feel like you’re not succeeding on your social media platforms. The usual tips for getting started just aren’t cutting it. You feel like you’re wasting time on something that isn’t going anywhere. Don’t give up yet. Take a look at some of the reasons why it might not be working for you. […]

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If You Haven’t Discovered the Importance of Blogging, You Need to Join the Party

There must be a reason there are 31 million bloggers in the United States right now. Not only are blogs a great way to document your lifestyle, more and more businesses are discovering the importance of blogging for their brands. Today, blogs are the center of attention in the party that is the web. If […]

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It All Begins With a Great Marketing Plan

If you are wondering where to start your marketing strategy, it is important to identify your desired end goal. If your goal is to reach your consumers, a large focus of your marketing plan needs to be your online presence because it is the fastest way to directly reach your target audience. Here are four […]

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6 Simple Ways You Can Beef up Your Social Media Strategies

It can be pretty easy to get caught up in the number of friends, fans, or followers you have on a certain platform. (Don’t worry, no one will tell if you count your parents as both family and friends.) Sometimes it might seem a little narcissistic to get caught up in it all, but there […]

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