Marketing Musings

social media marketing
Capitalizing on Facebook in Social Media Marketing

Social Media Trends That Work With more than a billion people active on Facebook, it becomes an obvious channel for reaching out to consumers and potential consumers for many businesses. Very soon, Facebook may be rolling out new tools that allow your friends and followers to interact at a higher level. As it stands right […]

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Custom Fit Your Campaigns Using Social Media Tools

Social Media Tools Offer Valuable Insights There are an estimated 974 million existing Twitter accounts today. While not all of these users are active, there are still large amounts of people who can possibly connect to your brand via Twitter. However, it takes more than just opening an account and throwing out a tweet every […]

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Social Media Tools Help You Reach a Larger Audience

Drive More Customer Engagement With Social Media Tools Like Facebook Groups You’ve probably put a lot of thought, effort and sweat equity into your products/services. You’ve done everything you can to make what you offer among the best in the market. What are you doing to put those efforts out in front of a larger […]

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Top Companies Demonstrate How Social Media Tools Are a Part of Successful Marketing Strategies

Social media continues to pick up steam. The platforms are numerous and they continue to provide an excellent opportunity to companies ready to leverage their broad reach. The biggest boy on the social media block is Facebook with over 1 billion users. Twitter, Pinterest, Instagram and others also offer businesses a fast and effective way […]

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Twitter and Customer Engagement

Twitter has become an extremely powerful social media channel. More and more people are using it as a networking tool rather than the social aspect it was originally designed for. Businesses and organizations use Twitter to reach out and create an easy fan base. However, the missing ingredient is the understanding of how to create […]

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Seven Tips To Grow Your Blog Subscribers

Writing a blog is more fun if you know someone is reading it, right? Well, if your blog has become an important part of how you do business then blog subscribers are also a big part of your company’s success. Here are seven easy ways you can increase blog subscribers: Keep your bounce rate low. […]

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Are You Stuck in Your Old Branding Strategy?

Branding doesn’t happen overnight. It’s a process that starts with knowing what you want your brand to be. Building a branding strategy includes personalization, promotion, and content creation. A recent article highlighted four ways to identify your personal brand and nurture it. It’s a cyclical process. Every three months you need to reevaluate your branding […]

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Hashtag: An Important Tool for Your Business.

The little hashtag symbol (#) has become the icon for social media. It all started on Twitter in August 2007. At the time, it was used to create “whispers” which gave users the ability to partially restrict posts to a small, more intentional audience. Eventually these “whispers” soon became a way to categorize tweets, thus […]

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Monday Morning Coffee with Spectacular Settings

If you have spent any amount of time on Pinterest, you have seen the beautifully put together weddings, the gorgeous perfection of a birthday party, and picture after picture of amazing events that are impeccably put together. And then, if you’re anything like me, you sit back and wonder about the genius mind that pulled […]

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What Social Media Platform Is Best for You?

It can be easy to just assume that you need to be on all the major social media platforms. However, it is best to go where your target audience is hanging out. As one would assume, you wouldn’t want to place an ad about the upcoming ballet in a hunting magazine. With social media being […]

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