Marketing Musings

The Importance of Blogging: Indisputably Important for Your Business

Blogging. Why do so many organizations do it? Is it just for sharing pet and kid photos? The truth about blogging is pretty straightforward. It gives you clout among your audience. It helps you with website search rankings. It gives your audience valuable information on a regular basis to read, share and comment on. It […]

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Monday Morning Coffee: Time for a Great Story with Robidoux Resident Theatre

This winter, it’s time for a great story. We encourage you to set aside the DVR and seek out some great theater featuring innovative scripts and Broadway-style musical favorites. How about award-winning set designs? Options like dinner theater, mystery theater and comedy? If you have children, you may also be looking for hands-on educational classes. […]

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What You Need to Focus on When Starting Your Own Blog

One of the best ways to direct traffic to your website in a highly credible way is to include a high-quality, high-content blog. It not only brings traffic your way, it also helps to establish online credibility. A survey of bloggers and marketers shows that the most powerful blogs offer trustworthy information with links to […]

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Monday Morning Coffee with “Cards For Caleb”: Printery House Hosts “Card Party”

In many ways, social media combines the best of classic ideas with new tools. This week we look at an example from The Printery House, an apostolic work of the monks of Conception Abbey, a Benedictine monastery set in the rolling hills of northwest Missouri. Cards created on-site and a variety of religious gift items […]

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Revive Your Blog

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Monday Morning Coffee With Harris Kemper

It takes a neighborhood to preserve and protect a neighborhood. It also takes a lot of neighbors willing to come together, dress up and share stories. Today we recognize the second successful fall walking tour event hosted by the Harris-Kemper Historic District Neighborhood Association and the example it sets forth of cooperation around a shared […]

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Monday Morning Coffee with Farmer’s House Market

It’s orchard and pumpkin patch season across northwest Missouri, but one stands out for having a truly unique mission: The Farmer’s House Market in Weston, Mo. Recently I had the opportunity to visit this new addition to the agri-tourism entities scattered across the rolling hills of historic Weston. Pulling into the drive, raised bed plantings, […]

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Top Questions to Help Develop Your Next Content Marketing Strategy

Every once in a while you will need to breathe new life into your content marketing strategy. Content is one of the most important aspects of any successful business plan. Recently Social Media Today talked about top aspects of refreshing your content marketing strategy to get you back on track. You should ask yourself these […]

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Seven Tips To Grow Your Blog Subscribers

Writing a blog is more fun if you know someone is reading it, right? Well, if your blog has become an important part of how you do business then blog subscribers are also a big part of your company’s success. Here are seven easy ways you can increase blog subscribers: Keep your bounce rate low. […]

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Journalism Lessons For Your Content Marketing Strategy

Journalists offer many lessons that lend themselves to content marketing strategies. Think about it this way. A popular news story can quickly make its way around social media sites in a matter of seconds. A good story becomes the most shared item on any given day. Why? It’s quite simple. Society has become very involved […]

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